Responsibilities

• Serve as Vida’s creative lead, setting the visual direction and creative standards for the agency
• Lead Vida's internal brand development, including agency marketing materials, website, social media, thought leadership content, and new business presentations
• Develop compelling visual concepts and creative strategies that align with client objectives and campaign goals
• Lead brainstorming sessions and collaborate with copywriters, strategists, and account teams to develop integrated creative solutions
• Present creative concepts and recommendations to clients and internal stakeholders with confidence and clarity
• Provide art direction to designers, photographers, videographers, and other creative vendors
• Ensure all visual communications maintain brand consistency and meet the highest creative standards
• Stay current on design trends, multicultural marketing best practices, and emerging technologies
• Champion Vida's creative reputation in the marketplace through award submissions, speaking opportunities, and industry engagement
• Design and execute high-quality deliverables across multiple platforms including print, digital, social media, video, and experiential
• Create layouts, graphics, and visual assets using Adobe Creative Suite (InDesign, Photoshop, Illustrator, After Effects)
• Develop design systems, style guides, and brand guidelines for client campaigns
• Art direct and participate in photoshoots and video productions as needed
• Produce presentation materials, pitch decks, and client-facing documents
• Manage multiple projects simultaneously while maintaining attention to detail and meeting deadlines
• Manage a small team of freelance graphic designers to help execute any work that cannot be completed by the art director.
• Work closely with VP of account services, account management and project management teams to understand project scope, timelines, and budgets
• Coordinate with external vendors including printers, photographers, videographers, and production companies
• Review and provide feedback on work produced by junior designers and freelancers
• Manage creative timelines and ensure deliverables are completed on schedule and within budget

Requirements

• Bachelor's degree in graphic design, Visual Communications, Fine Arts, or related field
• Minimum 5-7 years of professional experience in graphic design and art direction
• At least 2-3 years of experience in an agency setting or similar fast-paced creative environment
• Proven portfolio demonstrating strong conceptual thinking and exceptional design execution across multiple platforms
• All candidates must submit a portfolio demonstrating:
• Portfolio requirement: Conceptual thinking and strategic visual solutions; Hands-on design execution across multiple platforms (print, digital, social, video); Range of styles and approaches; Examples of multicultural or diverse audience work (preferred); Work from concept through final execution

Preferred

• Experience with multicultural marketing or diverse audience engagement (preferred)
• Motion graphics and video editing experience (preferred)
• Examples of multicultural or diverse audience work (preferred)