Analyst

Shreveport, LA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 4 months ago

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Job Summary

Drive casino analytics by owning direct marketing analysis and client-facing campaign insights for a regional agency role.

  • Own analysis of direct mail, telemarketing, and email campaigns for casino clients.
  • Must-have: advanced Excel and SQL; Python within 90 days.
  • Standout: mastery of Scorpio Data Services and 1–2 trips per month.

Job Description

Responsibilities

  • The Analyst is responsible for analyzing client efforts through direct mail, telemarketing, email and any other communication methods.
  • Analyst must be proficient with casino business goals, marketing and planning and analysis techniques. Direct casino experience is preferred.
  • The Analyst is responsible for proactively developing and planning ad hoc campaigns using various analysis tools and business models. Each ad hoc campaign must meet predetermined performance expectations and ensures proper tracking components for each campaign.
  • Special projects like geographic heat map creation, market assessment, marketing campaign performance and general market research analysis needs are fulfilled by the Casino Analyst.
  • DUTIES: Project - Develops and analyzes numerous direct marketing efforts (mail, telemarketing and email).
  • DUTIES: Project - Capable of communicating campaign performance and recommendations directly to clients (written and verbal).
  • DUTIES: Project - Mastery of RP’s proprietary Scorpio Data Services system required within the first 90 days.
  • DUTIES: Project - Intermediate or higher proficiency of SQL required at or within the first 90 days. Beginner or higher proficiency with Python within the first 90 days.
  • DUTIES: Project - Available to travel 1-2 times a month for client visits and presentations.
  • Department - Maintains a positive working relationship with company and client representatives.

Requirements

  • Analyst must be proficient with casino business goals, marketing and planning and analysis techniques.
  • Direct casino experience is preferred.
  • Advance software proficiency of Excel and SQL with experience in Python.
  • Mastery of RP’s proprietary Scorpio Data Services system required within the first 90 days.
  • Intermediate or higher proficiency of SQL required at or within the first 90 days.
  • Beginner or higher proficiency with Python within the first 90 days.
  • Available to travel 1-2 times a month for client visits and presentations.
  • Analyst must be willing to travel to the company’s offices for training or meetings as well as make in-person meetings at client locations when required.

Preferred

  • Direct casino experience is preferred.

Benefits

  • 401(k)
  • 401(k) matching
  • Company parties
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
  • Please apply only if you are in the Shreveport/Bossier area or are planning on moving to the area. THIS IS NOT A REMOTE POSITION.
Romph & Pou Agency logo

Romph & Pou Agency

Romph & Pou Agency is more than an advertising agency. We are an integrated marketing firm with the marketing strategy, targeted advertising creative, effective media delivery and fast execution your companydeserves.Whether your marketing challenge calls for broadcast advertising, direct mail or the latest in digital and social advertising, website design, website optimization and email communications, R&P has the capabilities to meet your demands.So, let us show you our speed, marketing expertise and advertising skills. Compare us to the advertising agency your company uses today. You’ll soon realize that we take marketing communications to a new level.Romph & Pou: How fast is your agency?

Founded in 1981
Shreveport, Louisiana, USA
111 employees (34 in marketing)

Traffic Signals

Monthly Visitors
695
Traffic Source Mix
Search
34.6%
Direct
41.7%
Referral
12.4%
Social
9.4%
Paid
0.9%

Headcount Trend

Current headcount: ~111

Marketing Team

Marketing Team Size
12 (11% of company)