Analyst, Programmatic Media

Orlando, FL (Hybrid)

Salary Not AvailableEntry Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive programmatic media campaigns across multiple DSPs to meet client KPIs with hands-on optimization and cross-functional collaboration.

  • Must-have: Hands-on DSP experience and ad trafficking
  • Standout: Cross-functional work with Analytics and Strategy to optimize and report insights
  • Standout: Ability to manage multiple campaigns with strong attention to detail

Job Description

Responsibilities

  • Execute programmatic campaigns across DSPs (e.g.,Viant, DV360, The Trade Desk, StackAdapt)
  • Build and traffic campaigns including audience targeting, creative setup, and budget allocation
  • Help build proposals and plans based on client goals and needs
  • Monitor pacing, delivery, and performance daily to ensure campaigns meet KPIs
  • Troubleshoot delivery issues, discrepancies, and platform errors in real time
  • Analyze campaign performance and make in-platform optimizations (bids, budgets, targeting, frequency, creative rotation)
  • Support A/B testing and audience segmentation strategies
  • Identify trends and provide recommendations to improve performance and efficiency
  • Ensure campaigns are delivering against KPIs such as CPA, ROAS, CTR, and completion rates
  • Pull and validate campaign data across platforms and reporting tools

Requirements

  • 1–3 years of experience in programmatic buying, digital media, or ad operations
  • Hands-on experience with at least one DSP, preferably Viant (DV360, The Trade Desk, Viant, StackAdapt, etc.)
  • Familiarity with programmatic concepts: RTB, PMP, PG, audience targeting, and bidding strategies
  • Experience with ad trafficking, tagging (VAST), and campaign setup
  • Strong analytical skills with proficiency in Excel or Google Sheets
  • High attention to detail and ability to manage multiple campaigns simultaneously
  • Strong problem-solving mindset and ability to troubleshoot independently
  • Clear communication skills and ability to collaborate across teams
  • Bachelor’s degree in Marketing, Advertising, Business, or related field (or equivalent experience)
  • 1–3 years of relevant experience in programmatic, digital media, or ad tech

Benefits

  • Competitive Salary
  • 4% 401k Match
  • Medical / Employer covered at the base tier for the employee only
  • Dental, & Vision options
  • Unlimited PTO
  • 60% Employer Covered STD
  • Paid Parental leave after 1 years of service
  • Critical illness, Cancer, Hospital, Life, Accident Coverage
  • Flexible work schedule in our Orlando or Charlotte office
  • Wellness Initiatives
Net Conversion LLC logo

Net Conversion LLC

We are passionate performance media pioneers. Our analytics-driven agency thrives on disruptive thinking to drive impact, not optics. Fueled by cutting-edge insights, we connect your brand with what your customers truly desire. Through our MarTech platform, Conversionomics, we build holistic datasets to hold paid media accountable. The result? Real-time peak performance & enduring business transformation.We bring a team of dedicated, sharp minds & a 360-degree business perspective. As former clients ourselves, we understand the challenges of working with large agencies. We've taken the best offerings from the massive holding companies & slimmed it down to what matters most without all the corporate fluff & red tape. We’re all about agility, innovation, a personal touch, & business impact. Our Model-Centric, Omni-Channel, Results-Based, Experiment-Driven (MORE) methodology has built long-term partnerships based on human-first intelligence, innovation, & transformative business impact. We manage over +$300M in media annually & measure billions of dollars in impact for distinguished partners across various industries, including travel, healthcare, entertainment, grocery and restaurants, destination marketing, & more. Our clients include AdventHealth, Universal Destination & Experiences, Nassau & Paradise Island Promotion Board, 1/ST Bet, Portillo’s, Pebble Beach Resorts, NBA Orlando Magic, & others.We take pride in our distinctive company culture. Beyond being industry leaders, our team consists of individuals who are talented & driven to achieve MORE. Our focus on fostering a creative & lighthearted office atmosphere has earned us the distinction of being recognized as the Best Place to Work more than 10+ times since 2014. We have been awarded 43+ Adrian Awards, including a Platinum Adrian for Digital Marketing Excellence from the Hospitality Sales & Marketing Association International.Let us develop & implement a winning marketing & analytics strategy for you!

Founded in 2007
Orlando, Florida, USA
108 employees (58 in marketing)

Traffic Signals

Monthly Visitors
1.9K
Traffic Source Mix
Search
53.2%
Direct
26.9%
Referral
5.1%
Social
13.6%
Paid
1.2%

Headcount Trend

Current headcount: ~108

Marketing Team

Marketing Team Size
58 (54% of company)

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