Analyst, Product Marketing – Core Products

Purchase, NY (On-site)

$84K/yr – $135K/yrMid Level2+ years expFull time

Posted 18 hrs ago

Job Summary

Own the end-to-end marketing support for Core Products, coordinating cross-functional programs and campaigns, enabling product messaging and sales materials, and driving measurement and competitive research across multiple initiatives.

  • Own cross-functional program execution and project coordination across multiple workstreams
  • Support product launches, campaigns, events, and marketing content
  • Analyze market, performance dashboards, and KPI tracking to inform decisions

Job Description

Responsibilities

  • Support execution of marketing programs and initiatives across the Core Products portfolio.
  • Assist in developing presentations, product messaging, sales enablement materials, and marketing content.
  • Support product launches, campaigns, events, and strategic business priorities.
  • Partner with stakeholders across Product, Sales, Brand, Communications, and Marketing teams.
  • Coordinate project timelines, deliverables, and stakeholder communications across multiple workstreams.
  • Support marketing measurement, reporting, dashboards, and KPI tracking.
  • Conduct market and competitive research to inform marketing activities.

Requirements

  • Bachelor’s degree in marketing, Business, Communications, or a related field.
  • Relevant years of marketing, product marketing, communications, or related experience.
  • Self-starter with a proactive, roll-up-your-sleeves mindset.
  • Strong collaboration, communication, and relationship-building skills.
  • Highly organized with the ability to manage multiple priorities in a dynamic environment.
  • Analytical mindset with experience supporting reporting, measurement, or performance analysis.
  • Experience with Salesforce, CRM, or marketing automation tools is a plus.
  • Experience in payments, financial services, technology, or B2B marketing is preferred.
  • Interest or experience in AI, digital innovation, fintech, or emerging technologies is a plus.
  • Ability to participate in periodic travel for team meetings, client engagements, and industry events.

Preferred

  • Interest or experience in AI, digital innovation, fintech, or emerging technologies is a plus.
  • Intellectual curiosity and a desire to learn new products, technologies, and business challenges.

Benefits

  • Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations.
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Mastercard

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Founded in 2014
Purchase, New York, USA
45K employees (2,376 in marketing)

Salaries

Posted range

$84K/yr – $135K/yr

Taken straight from the job posting.

See all Mastercard salaries

Traffic Signals

Monthly Visitors
11.8M
Monthly Google Ads Budget
$732K
Traffic Source Mix
Search
17.5%
Direct
35.5%
Referral
44.3%
Social
2%
Paid
0.6%

Headcount Trend

Current headcount: ~45.5K
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Analyst, Product Marketing – Core Products

Mastercard · Purchase, NY · On-site