Altra: Senior Copywriter

Responsibilities

• The Senior Copywriter is responsible for concepting and writing brand and product-level assets for integrated campaigns, product launches, social campaigns, eCommerce, emails, and events. You'll work closely with our creative leadership team to help Altra break through and stand out while being a trusted copy expert in a small, entrepreneurial team environment. This role reports to the Associate Creative Director.
• - Work with the Associate Creative Director (Copy) and Copywriter to effectively communicate and shape brand voice and messaging strategy across a wide range of deliverables.
• - Elevate the brands voice across highly visible channels.
• - Provide creative thinking and lead copy across all Altra needs, including integrated campaigns, website assets, emails, digital banners, social media, video, print ads, and mailers.
• - Collaborate closely with Art Directors, Associate Creative Directors, Marketers, and other Altra teams.
• - Lead workstreams when appropriate; own deadlines, align with stakeholders, champion quality.
• - Be a core player in the social production process.
• - Demonstrate extreme attention to detail across all work.
• - Consistently meet established deadlines.
• - Perform occasional additional duties as deemed appropriate by the creative team leaders.

Requirements

• 5+ years of experience in an agency or in-house Copywriting role.
• Portfolio demonstrating unique conceptual thinking and engaging copy.
• Experience and comfort working in a fast-paced creative team environment.
• Ability to manage workload, deadlines, and schedules.
• Understanding of the creative process from briefing through post-production.
• Knowledge of best practices across different channels.
• Excellent organizational and interpersonal communication skills.
• Positive attitude and pride in the process of making and presenting great work.
• Ability to present work to stakeholders, talking through decisions and strategy in real time.
• Willingness and ability to take direction from Creative Directors and Associate Creative Directors while applying constructive feedback to your own work and that of others.

Preferred

• Experience on shoots for photo and video assets.
• Passion for running and the outdoor industry.

Benefits

• Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com   and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.