Responsibilities

• Build an experimentation engine, not a task list. Stand up a fleet of agents that can generate, launch, and evaluate top-of-funnel experiments at a pace no human-only team could match: message variants, landing page tests, ad creative permutations, channel tests.
• This means you've actually built agent workflows before, not just used a chatbot to write copy — you're comfortable being the one who builds the system, not the one who requests it.
• Run growth like a science. Design experiments with clear hypotheses and success criteria across paid, organic, SEO/AEO, lifecycle, and partnerships. Track CAC, conversion, and payback rigorously; kill what doesn't work fast and double down on what does, and explain why something worked, not just that it did. That requires a real track record: you've designed and run structured growth experiments — A/B or multivariate — with actual budget accountability, and you're comfortable pulling your own numbers rather than waiting for a dashboard someone else built.
• Make the content yourself. Script, shoot, and edit product videos and launch content, and write landing pages, launch narratives, and campaign copy for a technical, enterprise buyer (legal, procurement, GTM ops). Show us launch videos you've made that drove real outcomes, and writing samples.
• Own launches end to end. Positioning, sequencing, the video, the follow-on content that keeps a launch alive for weeks instead of days.
• Report on outcomes, not activity. You're measured on pipeline, signups, and CAC efficiency — not impressions or a content calendar filled.
• Partner with product and founders. Sit in on roadmap conversations, bring market signal back, and shape what gets built and how it's positioned. This is easier if you genuinely care about the buyer — you don't need a legal or procurement background, but you should care how enterprise legal/GTM/ops teams think, what they read, and what makes them trust a new tool.

Requirements

• 5+ years of relevant experience including marketing into enterprise, other technical B2B category with a similarly sophisticated buyer, software engineering etc.
• You've built or contributed to an internal automation/agent stack yourself, not just used one someone else built.
• You've run performance marketing or paid acquisition at a B2B SaaS company with real budget ownership.
• You have experience creating your own content.
• You're comfortable with light scripting or coding agents to build growth infrastructure without needing an engineer.
• You've worked at an early-stage startup (seed to Series B), even in a non-marketing role or you’re a past founder.
• You have edge with owning the outcome end to end and strong ownership mindset.

Preferred

• You've worked at an early-stage startup (seed to Series B), even in a non-marketing role or you’re a past founder.
• You have 5+ years of relevant experience including marketing into enterprise, other technical B2B category with a similarly sophisticated buyer, software engineering etc.
• You've built or contributed to an internal automation/agent stack yourself, not just used one someone else built.
• You've run performance marketing or paid acquisition at a B2B SaaS company with real budget ownership.
• You have experience creating your own content.
• You're comfortable with light scripting or coding agents to build growth infrastructure without needing an engineer.