Advertising Specialist

Responsibilities

• Conduct quality assurance (QA) of campaign builds to confirm setup accuracy and proper data flow into internal dashboards.
• Assist with keyword research, bid strategy development, and ad copy creation.
• Monitor campaign performance and delivery against flight schedules and budget targets, proactively recommending adjustments and flagging issues in coordination with the media buying team.
• Support monthly campaign actualization and reconciliation, working with internal BI teams to address data or naming inconsistencies.
• Assist with billing accuracy by tracking and submitting invoices.

Requirements

• 2-3+ years of practical experience in paid search and/or YouTube advertising.
• Strong attention to detail.
• An interest in expanding knowledge of performance metrics and KPIs across search and video channels.
• Effective communication skills, with the ability to report campaign progress, insights, and platform updates to a broader marketing team.
• A genuine interest or familiarity with sports, either as a fan or from previous work on sports brands, is a plus.

Preferred

• Experience building and trafficking campaigns on Google Ads, SA360, and DV360/YouTube.
• Knowledge of established naming conventions and third-party tagging requirements.
• Ability to work collaboratively within a support role within a larger team environment.
• Passion for sports or related industries is advantageous but not mandatory.