Advertising Operations Specialist

New York City, NY (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 days ago

Job Summary

Own end-to-end campaign lifecycle for Retail and Grocery advertisers, optimize performance to meet ROAS and other KPIs, and collaborate across Account Management, Sales, and offshore operations to drive scalable growth.

  • Own end-to-end campaign lifecycle and optimization
  • Drive performance against advertiser KPIs including ROAS
  • Coordinate with cross-functional teams and offshore ops

Job Description

Responsibilities

  • Campaign Lifecycle Management: Own end-to-end campaign setup, ad trafficking, QA, monitoring, optimization, and troubleshooting across Retail and Grocery advertisers.
  • Performance Optimization: Monitor campaign performance proactively against advertiser KPIs (such as ROAS) and recommend strategic adjustments to drive advertiser growth and scale investments.
  • Cross-Functional Collaboration: Partner with Account Managers, Sales, and cross-functional teams to provide strategic insights, while supporting the US Ad Ops Manager in coordinating offshore operational teams.

Requirements

  • Experience: 3+ years of experience in Ad Operations, AdTech, digital advertising, performance marketing, or equivalent at a data-driven tech company.
  • Education: Bachelor’s degree or equivalent practical experience.
  • Campaign Expertise: Proven background in managing sponsored products/search, performance-driven campaigns, and display activation.

Preferred

  • Tech Stack Familiarity: Hands-on experience with platforms like Meta, Google Ad Manager (GAM), Criteo, Salesforce, or other retail media networks.
  • Industry Experience: 4+ years of operations experience specifically at a media agency, media platform, retailer, or retail media network (RMN).
  • Analytical & Data Skills: Strong quantitative skills with a deep understanding of ROAS frameworks, attribution, measurement, brand safety, and viewability metrics.
TechMagic with Cathy Hackl logo

TechMagic with Cathy Hackl

TechMagic with Cathy Hackl helps you navigate the future and make sense of today’s rapid technological change. Hear unique perspectives, explore new trends, and journey into the heart of technology. TechMagic is a must-listen for anyone passionate about the future of tech because Arthur C. Clarke said it best: “Any sufficiently advanced technology is indistinguishable from magic."

Marketing Team

Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
716.7K
Monthly Google Ads Budget
$27.2K
Traffic Source Mix
Search
51.2%
Direct
23.8%
Referral
8.4%
Social
9.5%
Paid
0.2%

Headcount Trend

Current headcount: ~1
TechMagic with Cathy Hackl logo

Advertising Operations Specialist

TechMagic with Cathy Hackl · New York City, NY · On-site