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The New York Times

Advertising Marketing Measurement Intern

New York City, NY (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 8 hrs ago

Job Summary

Own and present analyses using proprietary and syndicated data to position The New York Times in the marketplace, tell data driven stories, and uncover audience and ad product insights; support sales requests and translate competitive intelligence into actionable research.

  • Lead research initiatives that bring our audience to life in new ways
  • Deliver insights that inform advertising effectiveness and client needs

Job Description

Responsibilities

  • Leverage proprietary and syndicated data to create and present analyses to position The New York Times to the marketplace and clients
  • Find new ways to tell stories, ideating innovative research initiatives that bring our audience to life in new ways Conduct custom research to uncover audience and product insights to support the creation of insights-driven narratives
  • Gain an understanding of advertising effectiveness studies to understand the impact and performance of campaigns
  • Understand the competitive landscape, advertising trends, and client needs for advertising with an eye toward translating this intelligence into specific actionable research findings
  • Responsibilities may also include supporting analysts to deliver on sales requests and mining internal and external databases to ultimately uncover insights around our audience and ad products
  • Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Requirements

  • Undergraduate student focused on Marketing, Market Research, or Business Analytics
  • Familiarity with business analytics or data software tools
  • Experience (Academic or Professional) with quantitative and qualitative research methods

Preferred

  • Familiarity with business analytics or data software tools
  • Experience (Academic or Professional) with quantitative and qualitative research methods
The New York Times logo

The New York Times

4.1 Glassdoor

The New York Times is powered by the idea that independent, deeply reported journalism fuels a healthy and engaged society. Our reporters, columnists, editors, engineers, designers, data analysts, developers and marketers breathe life into the most important topics of our time and tell stories that might otherwise go untold. Whether bringing new truths to light with our reporting, building innovative products that deliver a best-in-class digital experience, or analyzing data to understand how we can best serve our readers, our people power the world’s top destination for journalism. Working at The Times means envisioning and developing the future of journalism. Bring your passion, perspective and experience and join us as we seek the truth and help people understand the world. Check out our career opportunities (nytco.com/careers) and follow our page to connect with Times employees, journalists and readers.

Founded in 1851
New York, NY, US
10K employees (4,734 in marketing)
www.nytco.com/careers
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Salaries

Marketing Analytics median pay in the United States

$110K/yr

Most pay falls between $86K and $159K. Based on 2,030 salaries.

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The New York Times logo

Advertising Marketing Measurement Intern

The New York Times · New York City, NY · Hybrid