Advertising Assistant – Kids Books (Temp)

Responsibilities

• Helps shepherd advertising plans through every phase – ideation, planning, revisions, creative development, trafficking, optimizing, and reporting.
• Advocates for advertising plans that are rooted in data and learnings from companywide experiences.
• Thinks critically and creatively about advertising opportunities.
• Project manages the creative process and smoothly traffics advertising campaigns within our company systems with a particular eye toward the processes that feed our data intake process.
• Actively optimizes campaigns to drive strong performance and communicates with divisional marketers about performance, insights, and suggestions.
• Coordinates with Hachette’s finance team to manage invoices & budgets and coordinate payments for our campaigns.
• General administrative support, including creating decks/reports, submitting invoices, scheduling meetings, etc.
• Builds trusting relationships with vendors and imprint marketers in order to guarantee superb service.

Requirements

• 6 months- 1 year of experience in marketing or advertising in a workplace or internship environment.
• A genuine interest in learning about marketing, advertising, and children’s book publishing.
• Proficiency in Microsoft Excel, Word, PowerPoint, and Outlook.
• Superb organizational, multi-tasking, and project management skills.
• Proactive communication and problem-solving skills who can collaborate across numerous teams.
• Interest in improving upon existing processes, systems, and ideas.
• Able to adapt quickly and keep up with the latest trends and releases.

Preferred

• Familiarity with Amazon, Facebook, TikTok, Pinterest, and Google advertising platforms as well as ad serving, DSPs, and dynamic creative optimization is a plus.
• Familiarity with the marketing funnel, campaign evaluation metrics, and advertising KPIs is a plus.

Benefits

• The following benefits are offered by the company: medical, dental, vision, basic and supplemental life, short-term and long-term disability, accidental death and dismemberment, critical illness, hospital indemnity, long-term care, health and dependent care FSA, commuter benefit plan, employee assistance program, tuition reimbursement, travel assistance, 401(k), discretionary bonus program, PTO (15 vacation days, 3 personal days, 10 holidays and generous sick leave) and group discounts on auto and home insurance and legal services. Eligibility requirements apply to some benefits and may depend on your job classification, hours worked and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms.