Responsibilities

• Develop and maintain relationships with hospitals, skilled nursing facilities, rehabilitation centers, home health agencies, hospices, physicians, senior placement advisors, case managers, and social workers.
• Schedule and conduct in-person visits to referral partners throughout the Eastside.
• Represent Salem House at healthcare networking events and community outreach programs.
• Deliver marketing materials and educate referral sources about Salem House’s services and admission criteria.
• Follow up consistently with referral partners to maintain strong relationships.
• Track all marketing activities, contacts, referrals, and follow-up using a CRM or spreadsheet.
• Coordinate tours for prospective residents and families.
• Collaborate with the owner to implement marketing strategies and achieve occupancy goals.
• Assist with social media updates, email marketing, and community awareness initiatives as needed.

Requirements

• Experience in healthcare marketing, senior living, home health, hospice, skilled nursing, or adult family homes preferred.
• Excellent communication and relationship-building skills.
• Self-motivated, organized, and goal-oriented.
• Comfortable with local travel throughout Bellevue, Redmond, Kirkland, Issaquah, and surrounding communities.
• Valid driver’s license and reliable transportation.
• Proficient with Microsoft Office, Google Workspace, and CRM software.

Preferred

• Existing relationships with hospitals, rehabilitation facilities, social workers, discharge planners, or senior placement agencies.
• Knowledge of senior care services, dementia care, and private-pay adult family homes.

Benefits