Admissions/Marketing Director

Southern Pines, NC (Unknown)

Salary Not AvailableDirector/ExecutiveFull time

Posted 3 days ago

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Job Summary

Own admissions and outreach for a new facility, driving community relationships, inquiry response, and resident/family liaison while coordinating admissions, census, and onboarding efforts across a cross-functional team.

  • Build partnerships with discharge planners and medical facilities
  • Manage admissions, occupancy, and regulatory compliance
  • Lead team engagement and recruitment efforts

Job Description

Responsibilities

  • Participate in marketing the facility to local hospitals by developing working relationships with discharge planners, physician practices, and home health agencies.
  • Proactively reach out to and respond to inquiries from hospital discharge planners, families, and other referral sources
  • Serve as the initial liaison with residents and families on facility services.
  • Assist in promoting employee engagement and recruiting.
  • Speak with residents’ representatives to obtain necessary personal and financial data to determine eligibility for admission.
  • Conduct tours of the skilled nursing facility/rehab area. Maintain a model room and update marketing materials for facility social media and various advertisements.
  • Assign accommodations for new admissions related to nursing care needs, resident/family preferences, availability of space, and other information.
  • Ensure all admissions paperwork is completed thoroughly, accurately, and timely.
  • Maintain records of admissions and discharges and compile occupancy census data.
  • Participate in meetings to alert appropriate staff members of projected admissions, room changes, and discharges.

Requirements

  • Skilled Nursing Facility/Long Term Care experience is preferred.
  • Ability to grow business in the community through relationships with medical facilities, physicians, hospitals, and other medical groups.
  • Possess the ability to deal tactfully with personnel, residents, visitors, and the public.
  • The ideal candidate should have a passion for working with seniors, outstanding customer service skills, and marketing and sales experience.

Benefits

  • Competitive Pay, commensurate with experience
  • Regular Employee Appreciation Events to include refreshments and gifts
  • Fun and supportive work environment that encourages teamwork and collaboration
  • Initial uniforms provided
  • Flexible Work Schedule
  • Career Growth and Training Opportunities
  • Paid Time Off and 8 Paid Holidays
  • New health insurance plans to include a prescription plan, FSA, and HSA plans
  • Dental and Vision insurance
  • 401K with employer match