Responsibilities

• Manage admissions email marketing campaigns, including writing, building, scheduling, monitoring, and optimizing communications to engage prospective students and support enrollment goals.
• Partner with Admissions Counselors and internal stakeholders to develop recruitment-focused marketing materials, presentations, communications, and other resources that support outreach, relationship building, and enrollment efforts.
• Manage and maintain the admissions collateral library, including print, digital, and video materials, ensuring content is accurate, current, and compelling; identify gaps and coordinate updates or new materials as needed.
• Monitor, analyze, and report on marketing and communication campaign performance, using data and key metrics to evaluate effectiveness.
• Coordinate marketing support and event-related materials, including web updates, social media, design and print services, content development, and presentation templates
• Support the planning and execution of four annual on-campus Discovery Days, including direct mail, email, and other promotional campaigns.
• Support the promotion and execution of travel recruiting events by coordinating text communications, sign-in materials, posters, online registration forms, and other recruitment resources.
• Build and maintain collaborative relationships with internal stakeholders, academic leaders, marketing partners and the enrollment team, to support strategic enrollment objectives.
• Manage admissions promotional item and giveaway inventory, including ordering, replenishment, and sourcing new items based on recruitment needs.
• Other marketing and admissions related duties, as assigned.

Requirements

• Bachelor's degree in marketing, business, communication, journalism or related field or equivalent related experience, required
• 1-3 years relevant experience in marketing, communications, admissions, or related field
• Excellent written, verbal, and presentation communication skills
• Strong organizational and project management skills with the ability to manage multiple priorities and meet deadlines
• Ability to work independently and collaboratively in a fast-paced environment
• Demonstrated flexibility and adaptability in responding to changing priorities and business needs
• Demonstrated commitment to fostering an inclusive and respectful environment
• Proficiency in Microsoft Office applications

Preferred

• Experience writing marketing content, social media, email campaigns, events, or digital marketing, preferred
• Experience with Salesforce, Pardot (Marketing Cloud Account Engagement), or similar CRM and marketing automation platforms, preferred

Benefits

• Paid Time Off (earn 20 days per year)
• Holiday ( 16 days in 2026)
• 403(b) Plan
• Medical, dental, vision
• Discounted and free on-site clinic services for you and your family
• Flexible Spending Accounts
• Short-term and long-term disability
• Life insurance
• EAP and other wellness benefits
• Tuition Reimbursement for external programs