Own the measurement and tracking stack for digital campaigns, driving data integrity and actionable insights across optimization and client-facing reporting.

• Conversion Tracking & Tag Management: Build and maintain advanced conversion tracking across platforms using Google Tag Manager, Google Ads, Meta Pixel, and other relevant tagging solutions.
• Analytics & Reporting: Develop and maintain performance dashboards and recurring reports using tools such as Google Looker Studio, Tableau, or similar reporting platforms.
• Client & Team Collaboration: Partner with media planner/buyers, client services, and cross-functional teams to ensure seamless campaign execution and alignment with broader strategy.