Responsibilities

• Contribute to the development and implementation of PR, marketing, and communications plans, including research, strategy, and content development
• Conduct media and influencer outreach: draft press materials, build lists, pitch stories, and manage distribution opportunities
• Draft content for social media, blogs, email, websites, advertising, fact sheets, presentations, and other collateral
• Support profile building activities: identify award, spokesperson and contributed/byline article opportunities; draft and manage submissions
• Support digital marketing and SEO efforts: manage social content calendars, coordinate paid campaigns, track analytics, and optimize content
• Collaborate with designers and digital specialists to develop visuals, ads, and other creative assets
• Plan and execute events, meetings, and tours: create plans, manage RSVPs, coordinate vendors, staff logistics, and support on-site execution
• Lead community and stakeholder outreach, including canvassing, field engagement, and responding to inquiries
• Build and maintain stakeholder, media, and influencer databases; track outreach activities and relationships
• Proofread and edit client materials such as news releases, pitches, and newsletters