Account Director, Sports- Brand Consulting

Los Angeles, CA (Hybrid)

$115K/yr – $165K/yrSenior Level8+ years expFull time

Posted 2 days ago

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Job Summary

Own and lead Olympic partnership strategy and negotiations, overseeing activation, measurement, and stakeholder management across TOP Sponsors, USOPC, NGBs and Organizing Committees, with a focus on driving ROI and sustained growth.

  • Own senior client relationships and serve as a trusted strategic advisor throughout the multi-year Olympic partnership lifecycle.
  • Lead activation planning and measurement, ensuring rights are activated across digital, social, PR, and experiential channels.

Job Description

Responsibilities

  • Partnership Strategy & Management: Strategic Oversight: Provide senior account leadership in the day-to-day strategy and management of Olympic and Paralympic partnerships, including TOP Sponsors, USOPC, NGBs, and Organizing Committees (OCOGs).
  • Strategy & Value Creation: Develop and lead comprehensive Olympic partnership strategies, identifying, communicating, and maximizing sponsorship assets to deliver measurable value for clients and secure key stakeholder buy-in.
  • Rights Holder Negotiations: Lead negotiations with Olympic rights holders—including OCOGs, NOCs/USOPC, NGBs, talent, and beyond—demonstrating a proven history of delivering successful commercial outcomes.
  • Stakeholder Alignment: Direct management of Olympic sponsorship portfolios, serving as the primary executive point of contact across client leads, rights holders, host committees, and external agency partners.
  • Client Advisory: Own and manage senior client relationships, serving as a trusted strategic advisor throughout the multi-year Olympic partnership lifecycle.
  • Integrated Marketing: Oversee the development of integrated marketing and sponsorship activation plans—showcasing how digital, social, PR, retail, and experiential channels come to life—working seamlessly with internal account teams, client teams, and external agencies.
  • Opportunity Identification: Proactively identify new Olympic Movement opportunities, including Paralympic expansion, NGB partnerships, athlete talent strategies, and emerging sports properties that align with client objectives.
  • Team Leadership & Development: Oversee, mentor, and inspire account teams managing day-to-day partnerships, ensuring operational continuity, strategic creative thinking, and active problem-solving.
  • Activation, Cross-Functional Leadership & Measurement: Lead Activation Planning: Lead overall activation planning and execution across global events and activations, pulling in specific functional teams as needed to ensure all contractual rights and brand goals are met.
  • Data & Analytics Oversight: Partner with Insights & Analytics to establish partnership KPIs, measurement frameworks, ROI reporting, and optimization strategies.

Requirements

  • Bachelor's Degree preferably in Marketing, Communications, Business or similar discipline.
  • 8–10+ years of experience in sports marketing, brand partnerships, sponsorship consulting, media rights, and agency leadership.
  • Proven, hands-on track record of negotiating and managing high-stakes Olympics and Paralympic partnerships.
  • Demonstrated experience managing major global sports sponsorships, including strategic planning, contract negotiation, rights management, activation execution, stakeholder coordination, international hospitality, and partner fulfillment.
  • Established relationships throughout the sports landscape, including governing bodies, media rights holders, athlete representatives, and key industry partners.
  • Proven ability to develop partnership strategies that drive client investment, measurable ROI/ROO, and long-term commercial success.
  • Demonstrated experience negotiating complex sponsorship agreements and managing partnerships end-to-end from contract execution through activation, measurement, and renewal.
  • Ability to lead and execute integrated sponsorship programs across governing bodies, property rights holders, media partners, brand sponsors, and athlete talent.
  • Strong understanding of global sports governance, ambush marketing guidelines, athlete marketing regulations, and the evolving sports media landscape.
  • Exceptional client service and relationship management skills across clients, brand partners, internal stakeholders, and external agencies.

Preferred

  • Agency experience highly preferred
  • Experience in tech/AI, a plus

Benefits

  • This position also is eligible for benefits and discretionary bonus.
CAA Club Group logo

CAA Club Group

For close to 120 years, we have been innovative leaders committed to meeting and exceeding the needs of Canada’s motorists and travellers.CAA Club Group of Companies (CCG) is comprised of two automobile clubs—CAA South Central Ontario and CAA Manitoba— that provide Roadside Assistance, travel, insurance service and Member savings for our over 2.5 million Members. Our organization also includes CAA Insurance Company, a national property and casualty insurance company, Orion Travel Insurance Company, a nationwide trusted travel insurer, Echelon Insurance, a leading specialty insurer and CCG Advisory Services, a new company providing Ontarians with trusted advice on life, critical illness, and disability insurance.

Founded in 1903
Vaughan, Ontario, CAN
1.4K employees (73 in marketing)

Traffic Signals

Monthly Visitors
494K
Monthly Google Ads Budget
$613
Traffic Source Mix
Search
50.1%
Direct
35.1%
Referral
12.6%
Social
0.8%
Paid
1.3%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
60 (4% of company)
Median Career Experience
7 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
9