Account Director

Responsibilities

• May own the client relationships at the mid-senior level within the client’s organizational hierarchy
• With VP/Director, responsible for setting and managing client account expectations
• Oversees all strategy development for assigned account(s), including the development of key alliances and interactive marketing/advertising strategies that align with the client's brand and support the client's business objectives.
• Ensures client contact with members of internal brand team and supports Director of Delivery Management with respect to client communication
• Maintains primary responsibility for the quality, strategy and integrity of all agency products/services delivered to assigned clients; resulting in the cultivation of client loyalty and retention.
• Engages clients on a regular basis to evaluate the success or failure of digital advertising/marketing initiatives, and plans for course correction and/or continual success as appropriate
• Identifies opportunities for growth within existing client accounts/brands currently managed, and presents/positions new ideas to clients on an ongoing basis. Seek opportunities to up sell and cross-sell within the account to generate additional revenue
• Manages profit and loss responsibility for assigned clients as well as financial forecasting
• Demonstrates significant knowledge of pharmaceutical marketing and is comfortable playing a leadership role with client brand teams when needed
• Consults with Client Partner to: develop ROI models and rationale for each account plan; provide ongoing consultation regarding advertising/marketing strategy; and develop fees and budget allocation models for all agency services

Requirements

• 7 – 10+ years of relevant experience in the account services field within the advertising industry, management consulting discipline or a similar industry required
• A minimum of one (1) year of prior staff management, development and mentoring experience preferred
• A minimum of three (3) years of experience as a Sr. Account Manager; or one (1) year as an Account Director strongly preferred.
• Bachelors Degree Required
• Experience in Marketing/promotion experience with healthcare brands is required
• A demonstrated track record of expanding business with existing customers (upselling); and experience supporting new business pitches required

Preferred

• 7 – 10+ years of relevant experience in the account services field within the advertising industry, management consulting discipline or a similar industry required
• A minimum of one (1) year of prior staff management, development and mentoring experience preferred
• A minimum of three (3) years of experience as a Sr. Account Manager; or one (1) year as an Account Director strongly preferred.
• Bachelor Degree Required
• Experience in Marketing/promotion experience with healthcare brands is required
• A demonstrated track record of expanding business with existing customers (upselling); and experience supporting new business pitches required