Account Director - Healthcare

Coral Gables, FL (Hybrid)

$80K/yr – $90K/yrSenior Level8+ years expFull time

Posted 3 weeks ago

Job Summary

Own and nurture key client relationships, develop annual client plans, guide integrated campaigns, and oversee budgets and teams.

  • Strategic client leadership across executive teams
  • End-to-end campaign oversight and budget management

Job Description

Responsibilities

  • Work closely with and maintain communication with C-Suite and executive level marketing teams to develop sound integrated initiatives that align and support marketing objectives
  • Maintain a working-level understanding of assigned client’s industry, company culture, products/services and business goals
  • Develop client support plans annually to anticipate growth, changes in relationship and resources needed to serve each client; inform agency annual budget planning
  • Anticipate clients’ needs
  • Keep up to date on industry trends, competitive landscape (products/services, positioning, marketshare, strategies, etc.)
  • Recommend appropriate research as needed to gain relevant insights on consumer perceptions and behavior, industry trends, creative executions, etc. to ensure all plan developed by agency are informed and on strategy
  • Attend to the needs of the client and continually seek ways to add value to the client-agency relationship
  • Share responsibility for client retention by working with the leadership team to maintain client relationships, proactively identify client risks or opportunities, and manage internal teams to effectively respond to client needs
  • Execute and supervise clients’ high-profile marketing, media and communications plans
  • Propose ideas and advertising/marketing strategies with clients and assist in developing projects and campaigns

Requirements

  • A minimum of 8-10 years of experience as an agency account supervisor or other management-level account service position
  • Strong leadership, management and interpersonal skills
  • Excellent understanding of advertising methods and techniques
  • Strong client industry/product/service knowledge
  • Ability to effectively manage agency resources
  • Ability to drive internal and external improvements
  • Outstanding negotiation skills
  • Able to work as part of a team and autonomously to achieve results
  • Able to think strategically and implement tactically
  • Track record of client/agency successes

Benefits

  • Unlimited Vacation
  • Hybrid work schedule
  • Paid Company holidays
  • Referral Program
  • Benefits: Health, Dental, Vision, Aflac, GAP, FSA, Legal Plan, Life Insurance, 401k, and much more
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WOW MKTG

WOW MKTG is a multidimensional marketing agency recognized for delivering measurable client success via an integrated suite of world-class in-house services. WOW MKTG is a minority-owned enterprise founded in 2005. The agency has built an all-star team of cross-discipline industry pros, as well as a reputation for impacting client partner efforts with strategic insight, flawless execution, and world-class service.

Founded in 2005
Miami, Florida, USA
88 employees (46 in marketing)

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all WOW MKTG salaries

Traffic Signals

Monthly Visitors
1.6K
Traffic Source Mix
Search
20.4%
Direct
27.2%
Referral
39.3%
Social
11.9%
Paid
1.1%

Headcount Trend

Current headcount: ~88
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Account Director - Healthcare

WOW MKTG · Coral Gables, FL · Hybrid