Responsibilities

• ABM Strategy & Execution
• Design and implement 1:1 ABM programs aligned to target accounts and buying groups
• Lead account-level planning sessions with sales teams to define account priorities, business outcomes, and campaign timelines
• Personalize messaging and value propositions around critical use cases — cybersecurity, search, AI/ML, and observability — across channels to influence enterprise buying committees
• Develop integrated ABM plans using a mix of tactics including content syndication, paid media, executive briefings, virtual roundtables, and direct mail
• Partner closely with global campaigns, regional and partner marketing, and product marketing to align ABM efforts with broader go-to-market plays
• Tailor programs to reflect the technical sophistication of buyers in hi-tech and enterprise environments, ensuring messaging resonates with both technical evaluators and business decision-makers
• Campaign Management
• Architect and implement end-to-end delivery of ABM campaigns, from strategy and planning through execution, optimization, and measurement
• Build account-focused and event landing pages using our marketing stack, personalized to target audiences and business priorities while maintaining brand guidelines

Requirements

• 5–6 years of experience in B2B marketing, with at least 2 years in an ABM or strategic field marketing role
• Experience crafting and delivering successful ABM programs targeting enterprise or commercial accounts
• Experience marketing technical or hi-tech products to sophisticated buyers, including IT, engineering, and security personas
• Strong ability to partner with sales leaders and translate technical value propositions into targeted marketing strategies
• Confident in driving multi-channel campaigns and executive-level engagement programs
• Experience with ABM platforms (e.g., Demandbase, 6sense, Userled), Salesforce, and marketing automation tools like Marketo

Preferred

• Familiarity with the enterprise technology landscape — including cloud, AI/ML, cybersecurity, and observability
• ABM knowledge framework certification is a strong plus

Benefits

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with minimum of 16 weeks of parental leave
• Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds.