Web and Digital Marketing Specialist

Indianapolis, IN (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Description

Responsibilities

  • Manage and maintain IDDC’s web presence on visitindiana.in.gov , in.gov/iddc/ and related digital properties.
  • Create, edit, and maintain webpages, landing pages, blog posts, forms, listings, and other digital content across CMS and CRM platforms, including Simpleview, dotCMS and WordPress.
  • Make basic HTML, CSS, and JavaScript updates to support page layouts, content presentation, embeds, tracking needs, and user experience improvements.
  • Keep website content accurate, up to date, accessible, and aligned with IDDC priorities.
  • Create, edit, and manage photo galleries in Crowdriff and implement them on the website.
  • Troubleshoot website, CMS, CRM, form, listing, and partner portal issues as needed.
  • Support updates to templated page layouts and recurring content structures.
  • Maintain a strong attention to detail across public-facing website content.
  • Write and edit content for webpages, blogs, landing pages, partner listings, event listings, and other digital initiatives, typically ranging from 200 to 1,000 words.
  • Review, approve, and maintain location and event listings submitted through partner and CRM systems.

Requirements

  • Bachelor’s degree in a related field and/or 2 to 4 years of relevant professional experience in website management, digital media, content management, marketing, or a related role.
  • Experience creating, editing, and managing digital content.
  • Experience working in CMS platforms, CRM systems, or similar digital content tools.
  • Familiarity with HTML, CSS, and JavaScript for basic website updates and troubleshooting.
  • Familiarity with AP style.
  • Familiarity with SEO best practices and an understanding of how content structure supports search visibility.
  • Experience using analytics or reporting tools to evaluate digital performance.
  • Strong attention to detail and ability to manage multiple content workflows.
  • Comfortable learning new digital tools and adapting to platform-specific workflows.
  • Strong writing, editing, communication, and organizational skills.

Benefits

  • Three (3) medical plan options (including RX coverage) as well as vision and dental plans
  • Wellness Rewards Program: Complete wellness activities to earn gift card rewards
  • Health savings account, which includes bi-weekly state contribution
  • Deferred compensation 457(b) account (similar to 401(k) plan) with employer match
  • Two (2) fully-funded pension plan options
  • A robust, comprehensive program of leave policies covering a variety of employee needs, including but not limited to:
  • 150 hours of paid New Parent Leave and up to eight weeks of paid Childbirth Recovery Leave for eligible mothers
  • Up to 15 hours of paid community service leave
  • Combined 180 hours of paid vacation, personal, and sick leave time off
  • 12 paid holidays, 14 on election years
State of Indiana logo

State of Indiana

State government is more than senators, representatives, and elected officials.We build highways, provide drivers licenses, protect our children and vulnerable populations, create jobs, connect Hoosiers to job opportunities, maintain state parks, train law enforcement officers, and we run museums and hospitals. We also provide unemployment insurance, disability, and workers compensation, among countless other services. We're 30,000 strong and still have more work to do. Find out where you fit with us at WorkForIndiana.IN.gov.

Indianapolis, Indiana, USA
14K employees (192 in marketing)

Traffic Signals

Monthly Visitors
10.9M
Monthly Google Ads Budget
$61.1K
Traffic Source Mix
Search
45.8%
Direct
48.6%
Referral
4.6%
Social
0.5%
Paid
0.4%

Headcount Trend

Current headcount: ~14.3K

Marketing Team

Marketing Team Size
98 (1% of company)
Median Career Experience
9 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
1

Recent News