Web and Digital Marketing Specialist

Indianapolis, IN (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive integrated digital marketing for Damar and subsidiaries, owning websites, email, social, and PPC campaigns to support brand and fundraising.

  • Own administration of multiple WordPress sites and related digital tools.
  • Must-have: WordPress, HTML/CSS/JS, and Adobe Creative Suite experience.
  • Standout: Cross-channel management with vendor partnerships and performance tracking.

Job Description

Responsibilities

  • The Digital Marketing Specialist will be responsible for managing all digital marketing platforms for Damar and its related subsidiaries, including websites, email marketing systems, social media channels, and digital registration/fundraising tools. Ensuring alignment with the organization’s brand across platforms, the Digital Marketing Specialist creates and maintains web pages, digital tools, social posts, and email campaigns. This position works collaboratively with internal teams to support organizational marketing needs and supports other creative endeavors on an as-needed basis.
  • Attends mandatory staff meetings, supervision, trainings and other meetings as assigned
  • Serves as primary administrator for multiple Damar WordPress websites (including performing regular website maintenance and browser/performance testing)
  • Builds company websites or leads execution of development, as needed, including designing, updating landing pages, digital forms and other digital content
  • Manages Google AdWords campaigns or other pay-per-click ad campaigns as well as monitors Google reviews and responds appropriately
  • Manages website structure, SEO settings, plugins, and basic integrations, ensuring all digital tools are properly connected and integrated
  • Manages and updates third-party online listings and directories with up-to-date content
  • Creates, builds, tests, and sends dynamic, targeted emails and e-newsletters and tracks effectiveness of campaigns and open rates. Manages lists, segmentation, tagging, and data hygiene, tracking and reporting performance, as needed
  • Develops, plans, schedules, and posts content across all social channels. Including monitoring engagement, responding and escalating, as needed
  • Aids in capturing photos and video for websites, emails, e-newsletters and other marketing needs, including regularly updating website photography and graphics
  • Manages relationships with Damar digital vendors and partners, including keeping up with security and system updates across all Damar digital marketing areas

Requirements

  • Bachelor’s degree in Communications, Advertising, Marketing, Graphic Design, Journalism, Public Relations or closely related field
  • Two to three years of professional experience
  • Experience with WordPress required
  • HTML, CSS or JavaScript experience required
  • Must have experience with Adobe Creative Suite, especially Premiere Pro, Illustrator, and, Photoshop
  • Minimum age of 21 per licensure requirements
  • Valid Indiana driver’s license and driving record that meets eligibility requirements of Damar’s insurance carrier (for all positions requiring driving)
  • Be clear of any felony convictions, substantiated charges of neglect or other disqualifying criminal convictions
  • S Successfully complete a pre-employment physical
  • Favorably meet and maintain Damar’s background screening

Preferred

  • Photography experience is preferred

Benefits

  • Eligible for the Damar Advantage including discounts at Damar Health Services and Damar Pharmacy
  • Comprehensive training in verbal intervention and physical management techniques
  • Medical, Dental, and Vision Insurance options
  • Up to $3,000 per year in Tuition Assistance
  • Save for your retirement with our 401(k) Plan Participation
  • Take care of loved ones through our Damar provided Life Insurance and additional voluntary options
  • Short-Term and Long-Term Disability Insurance options
  • Paid Holidays to spend time with loved ones
  • Paid Time Off (PTO) for rest and renewal
Damar Services, Inc. logo

Damar Services, Inc.

Started by two parents wanting the best for their own children with disabilities, Damar had a narrow focus: Care for children with a specific set of needs. Over time, however, Damar’s approaches and expertise proved helpful to a much broader group of people. So Damar innovated, adapted and expanded its vision.Today, Damar Services sets itself apart by delivering remarkable care and remarkable results for remarkable people of all ages and with a wide range of needs.Throughout the last 50 years, Damar never lost sight of one fact: developmental and behavioral disabilities never affect just one person ... they affect entire families.And so, even as it has become a national leader among organizations serving children and adults with developmental and behavioral disabilities, Damar continues its commitment to serving both its clients and the families and caregivers who surround them.

Founded in 1967
Indianapolis, Indiana, USA
625 employees (8 in marketing)

Traffic Signals

Monthly Visitors
10.9K
Monthly Google Ads Budget
$544
Traffic Source Mix
Search
28.7%
Direct
46.8%
Referral
5.8%
Social
17.2%
Paid
1.5%

Headcount Trend

Current headcount: ~625

Marketing Team

Marketing Team Size
4 (1% of company)