VP, Marketing & Acquisition

Anchorage, AK (Hybrid)

Salary Not AvailableSenior Level20+ years expFull time

Posted 2 months ago

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Job Summary

Own and lead a multi‑channel acquisition program, shaping strategy, campaigns, and governance to drive growth and cross‑functional alignment.

  • Growth Strategy & Planning: Own the multi‑year acquisition strategy, campaign roadmap, market targets, spend forecasting, and a test‑and‑learn agenda.
  • Campaigns & Channel Execution: Lead multi‑channel campaigns (digital, social, paid media, retail, outbound), align creative and messaging, and ensure end‑to‑end execution with other teams.
  • Performance Analytics & Governance: Partner with Data & Analytics to embed insights into planning, targeting, optimization, and governance of performance.

Job Description

Own and lead a multi‑channel acquisition program, shaping strategy, campaigns, and governance to drive growth and cross‑functional alignment.

  • Growth Strategy & Planning: Own the multi‑year acquisition strategy, campaign roadmap, market targets, spend forecasting, and a test‑and‑learn agenda.
  • Campaigns & Channel Execution: Lead multi‑channel campaigns (digital, social, paid media, retail, outbound), align creative and messaging, and ensure end‑to‑end execution with other teams.
  • Performance Analytics & Governance: Partner with Data & Analytics to embed insights into planning, targeting, optimization, and governance of performance.
GCI Communication Corp logo

GCI Communication Corp

3.5 Glassdoor

Hi, we’re glad you’re here! GCI is Alaska’s largest telecommunications provider. We’re headquartered in Anchorage where we’ve served our neighbors for more than 40 years. GCI employs nearly 2,000 Alaskans and has invested more than $4 billion in its Alaska network and facilities. Today, GCI serves more than 200 communities including some of the most remote in North America. GCI's services are connected through fiber optic, satellite, and microwave network facilities, which are connected to the lower 48 states by geographically diverse fiber. This is the only network of its kind in Alaska. It allows the company to provide customized services to healthcare, education, enterprise, and residential customers in the Alaska market, which covers an area larger than Texas, California, and Montana combined.More information about GCI and Alaska’s Most Advanced Network can be found at www.gci.com.GCI is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Founded in 1979
Anchorage, Alaska, USA
60% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Google Ads Budget
$5.6K

Funding

Total Funding
$135M
Last Raise
$35M
Grant, 3 years ago

Funding History

  • Aug 2023
    Grant • $35M
  • Oct 2020
    Grant • $25M
  • Dec 2014
    Post IPO Equity • $75M

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