Vice President, Strategy at Publicis Health Media | Philadelphia, PA | $129K/yr – $207K/yr

Publicis Health Media

Vice President, Strategy

Philadelphia, PA (On-site)

$129K/yr – $207K/yrSenior Level10+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the strategic direction of media across complex accounts, translating audience insight and performance data into integrated channel plans and senior client advisory. Lead annual planning, elevate cross-functional alignment, and nurture a high-performing strategy team.

Cross-channel Strategy: Own the overall media strategy, planning approach, and investment decisions.
Senior Client Leadership: Guide executive-level recommendations, relationships, and strategic advisory across stakeholders.
Team and Process Growth: Mentor the Strategy team and drive governance, onboarding, and career development.

Job Description

Responsibilities

Own the overall media strategy, planning approach, and strategic direction across assigned accounts.
Lead the development of integrated media strategies rooted in audience insights, market dynamics, business objectives, and performance data.
Guide strategic decision-making across channels, investment allocation, and media planning recommendations.
Drive the annual planning process and oversee development of strategic deliverables.
Serve as the senior point of contact for strategic questions, recommendations, and challenges related to client media investments.
Collaborate with cross-functional leadership to ensure strategic alignment across all client deliverables.
Champion innovation and continuous improvement in planning approaches, tools, and methodologies.
Contribute thought leadership through POVs, strategic frameworks, and industry perspectives.
Own senior-level client relationships and serve as a trusted strategic advisor.
Partner with clients to shape marketing priorities, business objectives, and media investment strategies.

Requirements

10+ years of media planning and strategy experience.
6+ years of leadership and people management experience preferred.
Deep cross-channel media planning experience.
Pharmaceutical, healthcare, or life sciences marketing experience strongly preferred.
Experience leading integrated media strategies across complex brands and stakeholder groups.

Preferred

Proven ability to lead teams, develop talent, and drive strong business results.
Demonstrated success managing complex client relationships and influencing senior stakeholders.
Strong strategic thinking, problem-solving, and decision-making skills.
Exceptional communication, presentation, and storytelling abilities.
Proven ability to collaborate effectively across functions and disciplines.
Strong innovation, creativity, and leadership capabilities.

Benefits

medical coverage
dental
vision
disability
401K
parential and family care leave
family forming assistance
tuition reimbursement
flexible time off

Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012

Philadelphia, Pennsylvania, USA

800 employees (170 in marketing)

www.publicishealthmedia.com