Vice President, Point of Care

Chicago, IL (On-site)

$129K/yr – $186K/yrSenior Level12+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the Point of Care strategy and growth engine, shaping vision, partnerships, and client focused media solutions for healthcare networks and publishers.

  • Lead the PoC strategy and marketplace positioning across publishers, networks, and healthcare media partners.
  • Build and nurture strategic partnerships, collaborations with cross functional teams, and differentiated offerings.
  • Drive client initiatives, marketplace intelligence, and training to scale PoC media solutions.

Job Description

  • Define and evolve PHM's Point of Care vision, strategy, and marketplace positioning
  • Build and maintain strategic Point of Care publisher and healthcare media partnerships
  • Collaborate with Partnership, PMX, and APEX teams to create differentiated offerings
  • Evaluate partnership opportunities, negotiations, and marketplace investments
  • Represent PHM as a Point of Care thought leader at industry events
  • Consult on key client initiatives and integrated healthcare media strategies
  • Develop channel education, case studies, benchmarks, and learning agendas
  • Lead and develop a team of Directors and Supervisors with staffing and performance
  • 12+ years in healthcare media, partnerships, marketplace strategy, channel strategy, media planning, or media investment
  • Significant experience within Point of Care, HCP marketing, healthcare media, retail media, or related healthcare advertising channels
  • Proven experience leading teams and cross-functional initiatives
  • Strong client leadership, communication, and presentation skills
  • Experience negotiating partnerships, investments, and commercial agreements
  • Demonstrated success driving innovation, business growth, and operational improvements
  • Ability to navigate ambiguity and lead through change
  • Strong organizational and project management skills
  • Proficiency with Microsoft Office applications, including Excel and PowerPoint
  • Pharmaceutical marketing experience preferred
  • Pharmaceutical marketing experience preferred
  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
Publicis Health Media logo

Publicis Health Media

Publicis Health Media (PHM) is the market-leading media agency in the health category, providing unmatched DTC and HCP health, wellness and pharmaceutical expertise, innovation and unmatched clout.Our team of market makers works closely with an expansive set of consumer and HCP media partners, consistently identifying first-to-market opportunities that help our clients disrupt their categories and drive business growth. We believe that everyone deserves to have a positive healthcare experience. That healthcare marketing must go beyond the expected and the traditional. That we need to push the boundaries of media through data, content, commerce and creativity. Together we create powerful experiences that matter, driving better health outcomes for the people we serve.

Founded in 2012
Philadelphia, Pennsylvania, USA
800 employees (170 in marketing)

Traffic Signals

Monthly Visitors
3.3K
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
31.1%
Direct
45.8%
Referral
7.3%
Social
14%
Paid
1.6%

Headcount Trend

Current headcount: ~800

Marketing Team

Marketing Team Size
168 (21% of company)
Median Career Experience
8.5 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
43

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