Responsibilities

• Lead the Marketing Department in the development and execution of marketing initiatives and campaigns that ensure a cohesive brand presence
• Partner with senior executives to develop and execute a comprehensive marketing strategy, including defined goals, research initiatives, and measurable objectives
• Oversee the development, implementation and maintenance of the organization's multi-channel, multi-segment marketing campaign
• Ensure the internal and external brand is aligned with organization’s objectives and execute marketing plan while effectively managing brand and reputational risk
• Organize and direct the Marketing Department to ensure all marketing projects are well coordinated and in support of the organization’s strategic objectives
• Develop policies, procedures, and training programs to ensure efficient and effective marketing operations
• Analyze marketing ROI and related issues, developing cost-effective solutions to address key marketing challenges
• Develop and maintain relationships with media contacts, and create positive external and internal brand recognition and image
• Direct the development, implementation, and maintenance of the organization's website(s), SEO, SEM and online analytics platforms
• Oversee sponsorship programs that drive brand awareness while supporting community engagement and nonprofit partnership

Requirements

• Bachelor’s Degree from an accredited university required, preferably in Business, Marketing, Communications or related field
• 10+ years of progressive experience in planning, managing, and executing multi-channel, multi-segment marketing campaigns, with a strong ability to stay current on industry trends and developments
• Experience in Financial Services is a must, with broker-dealer experience preferred
• Strong communication and presentation skills, with the professional presence to influence senior executives and build effective partnerships across all levels of the organization
• Strong project management capabilities, with a high level of organization and a proven ability to meet release schedules and deadlines
• Strong leadership and interpersonal skills, with the ability to collaborate effectively and build high-performing team
• Highly organized with the ability to multi-task and manage multiple competing priorities without sacrificing accuracy or efficiency
• Strong negotiation and conflict resolution capabilities

Nice to Have

• broker-dealer experience preferred

Benefits

• Comprehensive medical, dental, and vision coverage with multiple health plan options for you and your family
• Health Savings Account with company-sponsored contributions
• Flexible Spending Accounts (FSA) traditional and dependent care
• Pre-Tax Commuter Benefits
• 401(k) plan with discretionary, competitive company matching and profit-sharing contributions
• Tuition reimbursement up to $5,250/year
• 3 weeks of Paid Time Off
• 2 weeks of Paid Sick Time (may vary by location)
• 10 Paid Holidays
• Charitable Donation Matching Contributions
• Paid Leave (Parental Bonding, Military, Jury Duty, Volunteer Time Off, Disability, etc.)
• FINRA License Sponsorship
• Travel & Employee Assistance and Employee Discount Programs