Vice President, Marketing Strategy Lead, Becoming a Customer Agentic Shopping at JPMorganChase | Columbus, OH | $133K/yr – $190K/yr

JPMorganChase

Vice President, Marketing Strategy Lead, Becoming a Customer Agentic Shopping

Columbus, OH (Unknown)

$133K/yr – $190K/yrSenior Level7+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the vision and roadmap for AI powered shopping experiences and omni-channel discovery, shaping how customers find and buy with AI at the core.

Growth Infrastructure: align AI driven experiences with product, marketing, and analytics to accelerate adoption and conversion.
Omnichannel Growth: own SEO, AI search, AEO, and GEO programs to grow organic visibility and relevance.
Strategic Partnerships: lead cross functional collaboration to align on objectives and push AI enabled shopping innovation.

Job Description

Responsibilities

Develop and lead the vision for Agentic Shopping, leveraging emerging technologies and AI-driven experiences to enhance customer engagement and conversion.
Define and execute comprehensive strategies for SEO, AEO, and GEO to maximize organic growth, visibility, and relevance across digital channels.
Identify and prioritize opportunities to optimize omnichannel shopping experiences, ensuring our products and services are discoverable and compelling to target audiences.
Partner with cross-functional teams—including product, marketing, analytics, and technology—to align on strategic objectives and drive innovation.
Monitor industry trends, the competitive landscape, and evolving customer behaviors to inform strategy and maintain a leadership position in digital shopping.
Identify opportunities to transform the way we deliver experiences through the use of AI.

Requirements

Bachelor's degree in Marketing, Advertising, Analytics, Finance, or a related field.
7+ years of experience in digital marketing, with a focus on conversion strategies and innovation.
Demonstrated expertise in AI agent technologies (e.g., conversational AI, recommendation engines, autonomous shopping agents).
Proven track record in SEO, AI search, or related search optimization disciplines.
Strong analytical, problem-solving, and strategic planning skills.
Experience launching new digital products or features, with a customer-centric approach.
Ability to manage multiple initiatives simultaneously and deliver results within tight deadlines.
Skilled at building and maintaining strong partnerships across cross-functional teams; recognized as a collaborative team player.
Adaptable to continuously changing priorities and fast-paced environments.
Excellent written and verbal communication skills, including executive-level presentation abilities.

Preferred

Demonstrates a deep understanding of AI-driven consumer behaviors and trends.
Stays ahead of industry developments, proactively identifying new opportunities and championing a culture of experimentation.
Is highly curious, innovative, and never settles for “good enough.”
Is both data-driven and creative, able to connect analytics to actionable marketing strategies.
Constantly pushes boundaries and explores “what could be” to foster innovation.
Is a strong strategist who can effectively communicate technical concepts to non-technical audiences.
Possesses exceptional presentation-building skills, able to distill complex ideas into clear, compelling executive summaries.
Is comfortable with ambiguity and thrives in environments of rapid change.

Benefits

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location.
Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
We also offer a range of benefits and programs to meet employee needs, based on eligibility.
These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.
Additional details about total compensation and benefits will be provided during the hiring process.

JPMorganChase

4.0 Glassdoor

With a history tracing its roots to 1799 in New York City, JPMorganChase is one of the world's oldest, largest, and best-known financial institutions—carrying forth the innovative spirit of our heritage firms in global operations across 100 markets. We serve millions of customers and many of the world’s most prominent corporate, institutional, and government clients daily, managing assets and investments, offering business advice and strategies, and providing innovative banking solutions and services.Social Media Terms and Conditions: https://bit.ly/JPMCSocialTerms© 2024 JPMorgan Chase & Co. All rights reserved. JPMorganChase is an Equal Opportunity Employer, including Disability/Veterans.

New York, New York, USA

219K employees (4,490 in marketing)

www.jpmorganchase.com

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