Vice President of Marketing Operations

USA (Remote)

Salary Not AvailableSenior Level10+ years expFull time

Posted 3 months ago

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Job Summary

Lead Marketing Operations to design and execute a scalable infrastructure, MarTech stack, and data-driven processes that align with growth goals.

  • Own Marketing Operations strategy, budget, and Martech stack to enable growth.
  • Must-have: 10+ years in marketing/operations with management experience.
  • Standout: Cross-functional leadership spanning IT, Finance, HR, and Sales alignment.

Job Description

Lead Marketing Operations to design and execute a scalable infrastructure, MarTech stack, and data-driven processes that align with growth goals.

  • Own Marketing Operations strategy, budget, and Martech stack to enable growth.
  • Build an efficient and scalable marketing operations infrastructure to support corporate growth objectives.
  • Optimize the marketing organizational structure, operational processes, and resource allocation.
  • Establish standardized management protocols and execution frameworks for the marketing department.
  • Manage the annual marketing budget, oversee expense control, and conduct ROI analysis.
  • Optimize budget allocation across various marketing channels to maximize marketing ROI.
  • Oversee the management of vendors, agencies, and external collaborative resources.
  • Establish processes for marketing procurement, contract management, and cost control.
  • Lead the development and optimization of the Marketing Technology (MarTech) Stack.
  • Manage CRM, MAP, CDP, and analytics platforms (e.g., Salesforce, HubSpot, Marketo).