Responsibilities

• Define and own the engineering roadmap for application and platform capabilities supporting influencer marketing and creator affiliate products
• Lead, grow, and mentor a high-performing team of engineers across frontend, backend, and API domains
• Establish and champion engineering best practices, code quality standards, and architectural decision-making processes
• Drive cross-functional alignment with Product, Design, Data, and Customer Success to ensure clear priorities and delivery accountability
• Partner with executive leadership to translate long-term product vision into phased engineering execution plans
• Own and evolve the core influencer discovery, vetting, and relationship management application layer
• Lead engineering for creator affiliate product capabilities including tracking, link management, commission workflows, and payout integrations
• Drive development of campaign management tooling including brief creation, content review workflows, and approval pipelines
• Scale creator-facing and brand-facing application experiences to support growing platform usage and geographic expansion
• Collaborate with Data Engineering to integrate creator scoring, audience insights, and AI-generated recommendations into product surfaces

Requirements

• 12+ years of experience in software engineering, with 5+ years in engineering leadership roles (Director or VP level)
• Proven track record building and scaling B2B SaaS or marketplace products in high-growth environments
• Deep expertise in full-stack application architecture: API design, microservices, and modern frontend frameworks
• Strong hands-on background in cloud infrastructure and DevOps on AWS (ECS, Lambda, RDS, S3, CloudFront)
• Experience leading engineering teams through significant product buildouts, platform migrations, or scaling events
• Demonstrated ability to manage and develop senior ICs and engineering managers
• Experience building and operating API integrations with large-scale third-party platforms (social media, affiliate networks, or ad tech)
• Strong written and verbal communication skills with the ability to influence at the executive and board level
• Proficiency in defining engineering KPIs and using data to drive decisions on team performance, system health, and product quality

Preferred

• Experience in influencer marketing, creator economy platforms, affiliate marketing, or ad tech
• Familiarity with creator affiliate tracking mechanics, attribution models, and commission payout workflows
• Experience integrating LLM or AI capabilities into end-user product surfaces
• Background working with high-velocity content pipelines, UGC platforms, or social commerce applications
• Knowledge of identity resolution, fraud detection, or audience verification in the context of creator platforms

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
• All your information will be kept confidential according to EEO guidelines.