Influential logo

Influential

Agency

2.8

Company overview

Influential is the global leader in influencer marketing, founded in 2013, and is the only influencer company that is a preferred partner of all major social media platforms. Influential uses the industry’s richest data, powered by the smartest AI and human intelligence, to precisely match audiences with creators delivering ROI and measurable business outcomes for brands. Our obsession with brand safety and commitment to inclusion underpins everything we do, and we are trusted by over 60% of Fortune 500 brands.
Founded in 2013
Las Vegas, Nevada, USA
483 employees (119 in marketing)
influential.co
28% recommend to a friend
34% positive business outlook

Salaries

Typical salary range

$110,000 – $125,000

/ yr

Help build salary transparency at Influential

Share your compensation anonymously to see full data.

Contribute

People

Marketing leadership

Adelle Bethel
Adelle Bethel
VP, Brand Partnerships
At the company for 3 years
Elizabeth Firth
Elizabeth Firth
VP Brand Partnerships
At the company for 4 years 11 months
Liza Mandell
Liza Mandell
VP Strategic Brand Partnerships & Client Solutions
At the company for 6 years 6 months
Caitlyn Malloy
Caitlyn Malloy
Associate Director, Influencer Marketing | L'Oréal Luxe Division
At the company for 2 years 1 month

Headcount trend

Company growth over the last 12 months

Headcount +7.6% year over year

Funding

Total funding

$51.5M

Last raise

$15M

Convertible Note, 4 years ago

Funding history

Nov 2021

Convertible Note Influential · $15M

Jun 2018

Series B Influential · $12M

Sep 2017

Venture Round Influential · $14.5M

Jul 2016

Series A Influential · $5M

Jun 2015

Equity Crowdfunding Influential · $1.4M

Nov 2014

Venture Round Influential

Audience

Monthly website visitors
18.3K
Month over month-17.8%
Quarter over quarter-16.4%
Top sourceDirect (55.3%)
Ad budget per month$0.0
Average search rank37.2
Traffic source mix
Direct
55.3%
Search
34.3%
Referral
5.5%
Social
3.4%
Paid referral
1.3%

LinkedIn followers

Follower count and growth

Total followers

27.9K

12-mo growth

+28%

Monthly growth

+2.7%

News

Links

influential.coLinkedInCrunchbaseX (Twitter)
Glassdoor