(USA) Senior Manager, Digital Media - Marketing AI Transformation

Bentonville, AR (On-site)

$117K/yr – $234K/yrSenior Level3+ years expFull time

Posted 4 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the enterprise AI platform strategy and lead adoption for marketing by translating business needs into prioritized requirements, guiding delivery with product and engineering teams, and driving governance, testing, and measurement to continuously improve the roadmap.

Define and manage the AI platform roadmap and adoption strategy
Lead stakeholder alignment, governance, testing, and business acceptance
Track productivity and speed-to-market impact and iterate roadmap based on feedback

Job Description

Responsibilities

Own the business strategy, roadmap, and adoption of an enterprise AI platform for marketing.
Translate business needs into prioritized requirements, partner with product and engineering teams through delivery, and ensure solutions solve meaningful workflow challenges.
Lead stakeholder alignment, intake, governance, testing, and business acceptance.
Drive adoption through change management and enablement, measure impact through productivity and speed-to-market outcomes, and use feedback and performance data to continuously improve the roadmap.

Requirements

Bachelor’s degree in Marketing, Business, or related field and 3 years’ experience in marketing or related field OR 5 years’ experience in marketing or related field
Preferred Qualifications...

Preferred

Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team
Masters: Business Administration, Masters: Information Systems, Masters: Statistics

Benefits

Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices .
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Walmart

3.3 Glassdoor

Sixty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world’s biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we’re reinventing the shopping experience and our associates are at the heart of it. When you join our Walmart family of brands, you’ll play a crucial role in shaping the future of retail, improving millions of lives around the world. We are ecstatic to have been named a Great Place to Work® Certified May 2023 – May 2024, Disability: IN 2023 Best Places to Work, and Fast Company 100 Best Workplaces for Innovators 2023. This is that place where your passions meet purpose. Join our family and build a career you’re proud of.

Founded in 1962

Bentonville, Arkansas, US

530K employees (30,620 in marketing)

bit.ly/3IBowlZ

54% recommend to a friend

77% CEO approval