Responsibilities

• Manage and engage with creator communities across Discord, Lark, and email
• Respond to inbound creator inquiries in a timely, professional manner
• Foster strong relationships with affiliates to drive ongoing engagement and retention
• Share updates on campaigns, incentives, product launches, and best practices
• Moderate community channels and ensure a positive, informative environment
• Execute high-volume, targeted outreach to creators via Cruva
• Identify, segment, and recruit new affiliate creators aligned with brand goals
• Track outreach performance and optimize messaging based on response and conversion rates
• Follow up consistently with creators to drive activation and content output
• Onboarding new creators into TikTok Shop affiliate programs
• Coordinate product seeding and sampling logistics
• Support campaign launches, including creator communication and enrollment tracking
• Help maintain accurate records of creator activity, performance, and status
• Align weekly on priorities and key initiatives
• Independently manage and execute assigned tasks with strong attention to detail
• Support TikTok Shop operations, including product uploads, campaign setup, and general platform maintenance
• Identify and flag any operational issues or inefficiencies
• Conduct competitor and market research within TikTok Shop
• Track trends, top-performing creators, and emerging content strategies
• Compile insights and actionable recommendations to inform growth strategy? from text precedes; keep as-is

Requirements

• 1–3 years of experience in influencer marketing, affiliate marketing, or TikTok Shop/e-commerce
• Strong understanding of TikTok, creator economy, and affiliate programs
• Experience with outreach tools (Kruva or similar CRM platforms preferred)
• Excellent written communication skills with a knack for concise, engaging messaging
• Highly organized with the ability to manage multiple workstreams simultaneously
• Self-starter who can take direction and run with tasks independently
• Comfortable working in fast-paced, performance-driven environments