Responsibilities

• Conceptualize, develop and execute platform-level campaigns for major shopping events and cross-category campaigns to drive platform sales and ecosystem growth.
• Manage end to end campaign strategies including promotion & subsidy, seller & creator registration, content growth and resource integration, budget and ROI management.
• Collaborate across stakeholders and cross-functional teams for campaign implementation and optimization.
• Conduct data analysis on campaign performance and provide ongoing optimization recommendations and activations.

Requirements

• Bachelor’s degree in Marketing, Media, or related field.
• 5+ years in ecommerce campaigns, strategy and operations.
• Excellent project management and cross-functional coordination skills.

Preferred

• Strong social media exposure across multiple platforms.
• Familiar with TikTok short video and live-streaming ecosystem.

Benefits

• medical, dental, and vision insurance
• 401(k) savings plan with company match
• paid parental leave
• short-term and long-term disability coverage
• life insurance
• wellbeing benefits
• 10 paid holidays per year
• 10 paid sick days per year
• 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)