TikTok Shop Account Manager

New York City, NY (On-site)

$65K/yr – $85K/yrSenior Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and manage a portfolio of brand TikTok Shop accounts, lead strategy and execution, and drive growth through upsells and strategic optimization.

  • Own the full client relationship for a portfolio of brand accounts on TikTok Shop
  • Lead kickoff calls, strategy sessions, weekly syncs, and post-campaign recaps
  • Identify upsell opportunities and drive account growth while ensuring flawless execution

Job Description

Responsibilities

  • Own the full client relationship for a portfolio of brand accounts on TikTok Shop
  • Lead kickoff calls, strategy sessions, weekly syncs, and post-campaign recaps
  • Develop campaign strategies tailored to each client's goals, assortment, and audience
  • Collaborate with production, host, and creative teams to ensure flawless execution
  • Monitor campaign performance and proactively present insights and optimization recommendations to clients
  • Identify and close upsell and expansion opportunities within existing accounts
  • Manage contract renewals, scope changes, and billing coordination
  • Represent Puff Media in external-facing communications and serve as a trusted advisor to brand partners

Requirements

  • 3 to 6 years of experience in account management, brand partnerships, or client success, with at least 1 to 2 years in TikTok Shop, live commerce, or the creator economy
  • Deep understanding of TikTok Shop mechanics including affiliate programs, live shopping ads, GMV growth strategy, and creator matchmaking
  • Proven ability to manage multiple client accounts simultaneously and independently
  • Strong communicator who can present data, set expectations, and navigate complex client conversations with confidence
  • Commercially minded, you understand how to grow accounts and spot new opportunities
  • Comfortable in a fast-paced, startup environment where the playbook is still being written
  • Based in or willing to commute to Brooklyn, NY

Preferred

  • Experience with beauty, fashion, lifestyle, or health and wellness brands on TikTok Shop
  • Existing relationships with TikTok Shop sellers, agencies, or creators
  • Experience managing a junior team or mentoring coordinators
  • Mandarin language skills
Puff Media logo

Puff Media

Puff Media is a digital marketing agency that bridges the gap between creators and brands through a creator-first approach, highlighting the power of social commerce, and understanding your brands needs from start to finish.

Founded in 2019
Brooklyn, New York, USA
32 employees (21 in marketing)

Traffic Signals

Monthly Visitors
1K
Traffic Source Mix
Search
36.6%
Direct
44.8%
Referral
4.9%
Social
12.5%
Paid
1.1%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
17 (53% of company)
Median Career Experience
5.5 years
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
1