Student Worker - Marketing and Fan Engagement Assistant

Waco, TX (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 3 weeks ago

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Job Summary

Own hands-on event operations and campus outreach that turn game days into fan experiences and community engagement.

  • Event Operations & Fan Experience: plan and execute game production, grassroots marketing, and in-venue activations.
  • Community Engagement: represent Baylor at outreach events and build ties with local families and fans.
  • Campus Outreach: disperse marketing collateral and drive pop-up campaigns on campus and nearby areas.

Job Description

Responsibilities

  • Support the Marketing and Fan Experience staff in all aspects of event operations, including event preparation, game production and execution, grassroots marketing, and other assigned event duties.
  • Assist with the execution of in-venue game presentation elements, including fan interactive contests, sponsored promotions, giveaways, and on-field or in-stand activations.
  • Contribute to creating a fun, engaging, and family-friendly environment at athletics competitions and community events.
  • Have a presence at community outreach events, promotional appearances, and gamedays.
  • Engage with fans and foster relationships with the local community through activations such as Kids Zones and FanFest areas.
  • Distribute flyers, posters, and other marketing collateral on campus and in the surrounding community through pop-up marketing events.
  • Participate in networking and professional development opportunities with full-time staff across Baylor Athletics Department and other campus units.
  • Perform other duties as assigned.

Requirements

  • High School/GED
  • Current Baylor student
  • Must be available for all home football games and a few shifts over winter break.
      Baylor University logo

      Baylor University

      Baylor University, a private Christian university and a nationally ranked research institution, provides a vibrant campus community for more than 20,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship.

      Founded in 2012
      Waco, Texas, USA
      8.4K employees (529 in marketing)

      Traffic Signals

      Monthly Visitors
      2.8M
      Monthly Google Ads Budget
      $154K
      Traffic Source Mix
      Search
      42.1%
      Direct
      52.8%
      Referral
      4%
      Social
      0.6%
      Paid
      0.4%

      Headcount Trend

      Current headcount: ~8.4K

      Marketing Team

      Marketing Team Size
      414 (5% of company)
      Median Career Experience
      11.5 years
      Median Tenure
      6.9 years
      Marketing Roles Posted (Last 30 Days)
      7

      Funding

      Total Funding
      $1.5M
      Last Raise
      $1.5M
      Grant, 5 years ago

      Funding History

      • Sep 2020
        Grant • $1.5M

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