Responsibilities

• Own how we translate the value of our network into a narrative that positions us as a critical partner to payers in driving quality mental health outcomes.
• Translate Headway's clinical and network data into evidence-backed stories - that inspire payers to bring Headway examples first, when in their own the payer clinical and value narrative . Partner with our clinical team to source the data, then build the narrative around it.
• Build a competitive intelligence capability that surfaces insights to product and GTM and shapes how we position against alternatives.
• Partner with other PMMs/marketers to ensure that the narrative shows up consistently across pitch decks, one-pagers, RFPs, and events.
• Equip our sales, BD, and account teams with the story, the data, and the talking points they need to win.

Requirements

• You have 7+ years of product marketing experience, ideally marketing to payers or enterprise buyers in healthcare, fintech, or another highly regulated industry.
• You've built audience-facing narratives from data. You're comfortable sitting with a clinical lead, a data scientist, and a deck at the same time.
• You have a point of view on what good clinical or scientific storytelling looks like.
• You're empathetic and relationship-obsessed, both with internal collaborators and customers.
• You're a strong storyteller and narrative-builder.
• You have a strong track record of quantifiable results.
• You want an environment with open feedback and high autonomy.
• You're motivated by the chance to make an impact on one of our generation's defining problems, accessible mental healthcare.

Benefits

• Equity compensation
• Medical, Dental, and Vision coverage
• HSA / FSA
• 401K
• Work-from-Home Stipend
• Therapy Reimbursement
• 16-week parental leave for eligible employees
• Carrot Fertility annual reimbursement and membership
• 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
• Flexible PTO
• Employee Assistance Program (EAP)
• Training and professional development