Define and execute the GTM strategy for Infrastructure Migration and Modernization - identifying high-value customer segments, developing differentiated migration pathways, and building programs that create new customer pipeline, drive acquisition, and accelerate the journey from on-premises infrastructure to AWS. Shape the narrative around the future of infrastructure modernization - positioning AWS as the leader in AI-powered migration assessment, automated workload transformation, and complete data center exit solutions that unlock innovation and reduce total cost of ownership. Engage directly with enterprise leaders and partners to communicate the AWS migration and modernization value proposition, connecting infrastructure challenges (cost escalation, vendor disruption, technical debt) to measurable business outcomes. Build and scale lighthouse engagements that generate compelling proof points across migration pathways (EC2, EVS, containers, managed services), then operationalize those wins into repeatable plays for the broader sales organization. Establish data-driven mechanisms to measure adoption, track program effectiveness, and continuously optimize ROI across the migration and modernization portfolio. Evangelize AWS migration and modernization solutions externally through thought leadership, events, customer roundtables, and industry engagement - and internally across AWS to drive mindshare and investment. Own the strategic business development plan, orchestrating key internal stakeholders (sales, product, engineering, legal, support, partners) to align behind a unified growth agenda during a critical market window. Orchestrate field uptake and execution of key sales plays and programs - including partner-led motions, regional roadshows, and community-driven enablement - delivering value to customers through repeatable, scalable mechanisms.