Responsibilities

• Own the content for our organic brand channels, anchored to the global campaign calendar and our biggest moments, from launches and research to key company events like Oktane
• Produce and publish a steady stream of channel-native content across our recurring content types, including thought leadership, proof, company and product news, day-in-the-life, and events
• Write social copy that leads with a point of view and a strong opening line, matching voice and tone to the job each post is doing
• Partner closely with our social designer to turn ideas into channel-native creative
• Run the content engine behind our employee advocacy program, curating the one or two things each audience should share weekly and writing the copy for them, so registration drivers and demand content reach the right networks at scale
• Shape a growing supply of content from across marketing, including customer video, webinar cuts, newsroom thought leadership, and event recordings, into work that performs on social
• Lead our editorial approach to timeliness and cultural relevance, knowing when to push and when to stay credible, and moving content through our trend and approval process quickly
• Use engagement and audience data to learn what works, then turn it into repeatable approaches that raise the bar over time
• Help set the editorial standard for how Okta shows up on social, and bring a clear point of view on what to make, what to skip, and why

Requirements

• Senior-level experience owning social content for a brand, ideally in-house or in a social-native environment, with a track record of running the calendar and shipping independently
• Exceptional social writing: you can take a complex or technical idea and make it sharp, human, and scroll-stopping
• Strong editorial judgment about what each post is for, whose voice should carry it, and when to lead with credibility versus a clever, timely hook
• Experience with employee or social advocacy programs, or a clear sense of how peer-to-peer sharing differs from brand publishing
• A point of view on what performs on LinkedIn, YouTube, and X, and how each channel earns its place
• Comfort making technical or abstract subject matter genuinely interesting for a senior, skeptical audience, and genuine interest in the security and AI space
• A test-and-learn mindset: comfortable reading engagement data and using what you learn to sharpen the work
• Ability to work fast, juggle many moving pieces, and thrive in a high-trust environment where there is always a new post tomorrow
• Experience coordinating across creative, demand gen, comms, and events partners
• B2B or technology experience is a plus

Preferred

• B2B or technology experience is a plus

Benefits

• equity (where applicable), bonus, and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies.