Responsibilities

• Generate awareness and drive demand for Verisign’s TLDs and related services by developing unique and compelling messaging and supporting content and assets that clearly articulate the value propositions to target audiences and customers.
• Develop and execute comprehensive launch plans for new products and feature enhancements.
• Conduct competitive intelligence and primary and secondary research, and track industry news to stay abreast of the competitive landscape and identify opportunities.
• Work collaboratively across multiple departments to gain understanding, buy-in, and approval of strategies and content to support go-to-market activities.

Requirements

• 4-year Bachelors degree in related field, or equivalent work experience
• 10+ years of brand management and/or product marketing management experience
• Self-motivated and proactive
• Ability to operate at an operational and strategic level
• Strong business acumen, good judgment, attention to detail, objectivity, and accountability
• Ability to think both analytically and creatively, making data-informed decisions
• Ability to collaborate and communicate effectively in a matrixed environment
• Ability to manage a large number of internal stakeholders
• Strong interpersonal and influencing skills
• Strong presentation development abilities