Responsibilities

• Educate audiences, internal teams, and buyers on the shift toward agentic sales in a highly agile manner.
• Direct the full lifecycle of strategic growth initiatives while aligning Sales, Product, and Finance departments.
• Architect AI-driven systems and frameworks that solve business bottlenecks and increase the team's velocity.
• Take complete accountability for product marketing deliverables to drive results, even amidst cross-functional ambiguity.
• Conduct market research to inform long-term strategy, strategic product themes, and agile roadmaps.
• Build business cases and financial models for product innovation.
• Execute the go-to-market strategy for the sales product line, heavily focusing on the Salesforce/CRMs, data strategies, and integrations in the RAO space.
• Partner with product owners to align solutions with business goals and customer needs.
• Develop compelling value propositions, pricing, and messaging that translate complex RAO concepts into clear revenue ROI.
• Equip sales and account managers with effective enablement tools and marketing assets.

Requirements

• 5 to 10+ years of successful B2B software product marketing or product management experience.
• Deep expertise in CRM ecosystems (especially Salesforce) and the Revenue Action Orchestration (RAO) category.
• Ability to position AI-driven insights and shift messaging from static dashboards to real-time guided revenue execution.
• Background marketing to CROs, RevOps, and Sales Operations leaders.
• Track record of successfully launching innovative products that deliver measurable business results.
• Experience working in agile SaaS environments with continuous delivery models.
• Strong grasp of enterprise service models alongside sales and marketing dynamics.
• Familiarity with the event management software market and the unique challenges of large-scale user conferences.
• Ability to independently manage large-scale, cross-departmental initiatives and remove blockers without supervision.
• Proven ability to proactively identify and solve undefined business gaps.