Responsibilities

• Enable brand awareness channel operations — ensure tracking, tagging, measurement, and data infrastructure are in place for YouTube, Display, and TV, allowing channel strategists to optimize effectively.
• Own platform governance for Amplitude, Hightouch, and Fivetran — manage configuration, ensure data quality, define standards, and enable self-service usage across the marketing ops team.
• Lead Jira and planning processes for the marketing ops team, ensuring clear prioritization, capacity planning, and delivery tracking.
• Build and maintain marketing data pipelines that provide accurate, timely data for measurement and attribution across brand channels.
• Collaborate with TV and video measurement partners (e.g., iSpot, YouTube/Google DV360) to ensure tracking implementations and data integrations meet business needs.
• Develop documentation and enablement resources that allow teammates to self-service platform capabilities without bottlenecks.
• Troubleshoot and resolve data quality issues, identifying root causes and implementing fixes to maintain reliability at scale.
• Communicate priorities, progress, and trade-offs clearly to stakeholders, aligning teams around shared outcomes.

Requirements

• Bachelor's degree in Engineering, Mathematics, Computer Science, Economics, or a related quantitative field
• 8+ years of experience in marketing operations, data enablement, or marketing technology, with a focus on building systems that support marketing teams
• Demonstrated experience applying AI/LLMs to operational workflows — such as lead processing, data classification, or automated QA
• Proven experience working in or leading Agile development processes and planning workflows
• Proficiency with SQL and a strong understanding of data architecture, pipelines, and measurement
• Comfortable owning planning processes (Jira, road mapping) and hands-on platform administration (Amplitude, Hightouch, Fivetran)

Preferred

• Experience administering Amplitude or similar product analytics platforms
• Experience building AI-powered automation workflows using tools like n8n, Zapier AI, or similar platforms to streamline marketing operations
• Familiarity with Hightouch, Fivetran, or similar data integration and reverse ETL tools
• Experience with tagging and tracking implementations — Google Tag Manager, server-side tagging, or similar
• Exposure to brand/awareness channel measurement — TV attribution (iSpot), YouTube, or programmatic display
• Background in platform governance — defining standards, documentation, and enablement for shared marketing tools

Benefits

• Inclusive and Competitive medical, Rx, dental, and vision coverage
• Family forming benefits
• 13 Paid Holidays
• Flexible Time Off
• 8 hours of paid Volunteer Time off
• Immediate eligibility into Company 401(k) plan with 3.5% company match
• Tuition Reimbursement program for degreed and non-degreed programs
• 1:1 personalized Financial Planning Sessions