Responsibilities

• Own and scale the retail channel marketing program: simplify its program pillars and playbooks, close the SOP-to-adoption gap, and use AI/automation to drive higher-velocity adoption.
• Own the mechanism for partner-marketing asset operations: manage and automate digital asset management (DAM) provisioning, access, metadata, and content-distribution workflows, partnering with global Prime/PV teams and holding partner teams accountable for adoption.
• Design and implement simplified, scalable processes across 3P partner-marketing execution workflows, ensuring seamless execution across regions.
• Drive AI and automation adoption: identify opportunities across the partner-marketing lifecycle, provide requirements for automation, and lead adoption of AI-powered tools and new programs through training, partner validation, and measurement.
• Own the partner marketing calendar and synchronize global tentpole campaigns with regional partner initiatives and key events.
• Own productivity survey and localization operations: run our efficiency survey mechanism (distribution, analysis, and leadership communications) and manage translation/localization operations and forecasting.
• Create and analyze operations performance metrics, quantify efficiency gains and hours saved, and provide insights that optimize the team’s effectiveness.
• Establish and document best practices, playbooks, and SOPs for partner-marketing operations across global marketplaces.

Requirements

• 6+ years of professional non-internship marketing experience
• 6+ years of developing and managing acquisition marketing or channel programs experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience communicating results to senior leadership
• Experience building, executing and scaling cross-functional marketing programs
• Experience developing and executing campaigns across a multitude of timezones and languages

Preferred

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
• Experience driving adoption of AI-powered and automation tools among non-technical stakeholders
• Experience in marketing operations or enablement at scale: process/mechanism design and SOP simplification
• Experience with automation and marketing-technology platforms (e.g., Airtable, Ziflow, Workato, Tenovos, Digital Asset Management Systems or similar)

Benefits

• Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• Paid time off
• Parental leave