Responsibilities

• Partner with the Amazon retail sales team to help develop comprehensive, future-focused, strategies to achieve business goals & objectives.
• Lead end to end marketing strategy for Amazon retail channels that enables sustained growth through sales and marketing initiatives.
• Lead omni-channel retail marketing plans inclusive of e-commerce, Amazon Ads, creator & affiliate programs, loyalty, and CRM integration to drive consumer engagement and conversion.
• Develop marketing programs and presentations for Amazon buyer and marketing teams.
• Maintain current knowledge of industry trends, competitors, consumer insights, business opportunities.
• Create actionable recommendations to key stakeholders and seek out knowledge of competitive retailer program execution to share best practices.
• Develop measurable performance frameworks and dashboards to optimize programs using data, consumer insights, A/B testing, and ROI metrics.
• Collaborate with and influence licensees, internal promotional partners and with the other divisions of The Walt Disney Company to ensure optimal execution of retail strategies/programs.
• Fiscal responsibility for budgeting, decision-making, tracking and reconciliation of retail marketing budget in partnership with the Director of Retail Marketing.
• Manage key promotional deliverables for all internal & external parties (including retailer agencies) to deliver on-time and cost-efficient programs.

Requirements

• 8+ years Retail Marketing experience and industry knowledge.
• Ability to demonstrate strategic thinking, clarity of communications and management of multiple business stakeholders
• Exceptional presentation and negotiating skills
• Demonstrated leadership across direct and indirect reporting relationships
• Data-driven and results-oriented, with the ability to communicate and optimize in real-time
• Adaptable and responsive – can thrive in ambiguous business situations and in rapidly evolving retail environments including digital and e-commerce
• Ability to collaborate, influence and persuade at all levels of an organization
• Comfortable working through a matrix structure to deliver business objectives and share best practices
• Proven ability to build strong relationships with key account stakeholders
• Financial acumen and understanding retail marketplace, P&L, market research and data analysis

Preferred

• Deep experience with Amazon’s search and display marketing platforms
• 5+ years of direct experience working directly at Amazon or working with Amazon products and services
• Prior experience with consumer products including IP and/or licensing products in an e-commerce setting
• Strong existing relationships through the broader Walt Disney Company – Corporate Alliance, Studio Brand, Promotions and Ad Sales
• Ability to think strategically and synthesize large amounts of data, and to translate findings into actionable recommendations and plans. Experience presenting to a variety of levels of leadership.
• Experience with successfully navigating a highly matrixed organization that requires the ability to quickly identify the right stakeholders and to develop effective relationships