Responsibilities

• Author long-form positioning (5–7 pages) for major product marketing campaigns and derive web copy, sales decks, one-pagers, demo scripts, and knowledge-base entities from that foundation.
• Own the canonical narrative for each campaign and ensure every downstream asset traces back to your source document.
• Train BDRs, AEs, and CSMs on new positioning and build enablement assets (demo scripts, talk tracks, objection handling, competitive intel) to make complex capabilities field-ready within one quarter of release.
• Run quarterly launch programs for new product releases, coordinating across product, brand/campaigns, and sales teams.
• Use customer call transcripts, partner roundtables, and competitor research to keep positioning current and feed market insights back to product and brand teams.
• Partner with customer success to identify deployments that unlock campaigns and source case studies, quotes, and reference accounts.
• Build and maintain AI-native PMM workflows, including prompts, templates, and skill files, to increase throughput for drafting, research synthesis, and asset derivation.

Requirements

• 5–7+ years in B2B SaaS product marketing with measurable wins on launch programs, category creation, or competitive displacement.
• Experience with complex platform products (orchestration, infrastructure, multi-stakeholder workflows) where value is not obvious from the UI.
• Proven ability to own positioning end-to-end and drive alignment with product and executive stakeholders.
• Comfort using AI-assisted writing and research tools as a core part of your workflow.