Sr Manager, Product Marketing at Anywhere | USA | $130K/yr – $150K/yr

Anywhere

Sr Manager, Product Marketing

USA (Remote)

$130K/yr – $150K/yrSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive GTM for a services portfolio with cross-functional launches and clear, integrated messaging.

Own GTM development and cross-team alignment (Product, Partnerships, Marketing, Sales, Ops).
Must-have: 7–10+ years in product marketing or GTM with launch experience.
Standout: Proven cross-functional leadership across multiservice ecosystems.

Job Description

Responsibilities

Lead go‑to‑market strategy for a portfolio of complementary services, shaping how they are positioned, packaged, and marketed together to deliver a clear, integrated value proposition
Partner with Product and Strategic Partnerships to translate service capabilities into compelling messaging for buyers, sellers, and real estate professionals
Build and execute marketing and activation plans that drive awareness, cross‑sell, and adoption across channels
Collaborate with business owners to define success metrics and iterate marketing approaches based on performance and customer feedback
Lead national launches, ensuring messaging, timing, and enablement are aligned across stakeholders
Develop sales and field enablement materials (talk tracks, pitch decks, FAQs, training) to support confident adoption
Conduct market, customer, and competitive analysis to inform positioning and prioritization
Serve as a cross‑functional connector, aligning Product, Partnerships, Marketing, Sales, Operations, and Analytics
Define and monitor success metrics post‑launch (adoption, engagement, conversion) and partner with Analytics to surface insights
Continuously refine messaging, segmentation, and activation strategies based on performance data

Anywhere

3.8 Glassdoor

Chubb is a world leader in insurance. With operations in 54 countries and territories, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance and life insurance to a diverse group of clients. As an underwriting company, we assess, assume and manage risk with insight and discipline. We service and pay our claims fairly and promptly. The company is also defined by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength and local operations globally. Parent company Chubb Limited is listed on the New York Stock Exchange (NYSE: CB) and is a component of the S&P 500 index. Chubb maintains executive offices in Zurich, New York, London, Paris and other locations, and employs approximately 40,000 people worldwide.Read our Social Media Guidelines here: https://www.chubb.com/us-en/about-chubb/chubbs-social-media-guidelines.aspxNotre section « À propos » est également disponible en français, ici: https://www.chubb.com/ca-fr/about-chubb-in-canada/a-propos-de-chubb-au-canada.aspx

Founded in 1985

CHE

40K employees (1,063 in marketing)

www.chubb.com

72% recommend to a friend

84% CEO approval