Sr. Manager, Marketing Operations

Lehi, UT (Unknown)

$115K/yr – $135K/yrSenior Level4+ years expFull time

Posted 7 days ago

Job Summary

Own and oversee end-to-end marketing operations, coordinating cross-channel campaigns, calendars, and leadership-facing updates while partnering with analytics and vendors to drive fast, informed decisions.

  • Manages cross-functional marketing programs and timelines
  • Builds scalable processes and dashboards for visibility
  • Collaborates with executives and analytics to keep programs on track

Job Description

Responsibilities

  • Marketing Operations & Project Management
  • Translate marketing strategy and leadership vision into organized project plans, action items, timelines, and accountability. What gets decided in the room needs to actually get done.
  • Serve as the operational hub across paid search, paid social, email/CRM, wholesale, retail, PR, influencer, UGC, and creative/brand/video, coordinating deliverables and dependencies across all channels
  • Own the master marketing calendar: campaigns, launches, key dates, and cross-functional milestones
  • Run weekly cross-functional marketing syncs: prepare agendas, capture decisions, assign owners, distribute recaps, and track follow-through
  • Flag risks early, manage escalations, and keep projects from stalling without waiting to be asked
  • Build scalable workflows and intake processes in Wrike that the team actually uses and trusts
  • Analytics & Reporting Coordination
  • Partner with the Marketing Analytics team to build and maintain dashboards and reporting that give marketing the data it needs to make fast, confident decisions
  • Coordinate across channel owners to define reporting needs, consolidate inputs, and ensure leadership has clear visibility into performance

Requirements

  • 3-4 years of experience in marketing operations, project management, or a senior marketing coordination role, ideally in a consumer brand, DTC, or fast-paced e-commerce environment
  • Demonstrated ability to manage complex, cross-functional marketing projects with multiple stakeholders and competing priorities
  • Hands-on experience with Wrike (or comparable PM tools like Asana, Monday, or Jira) for campaign and project tracking
  • Familiarity with Bynder or similar DAM platforms for asset management
  • Strong proficiency in Microsoft 365, including Teams, Outlook, SharePoint, and the broader Office suite as daily tools
  • Comfort working with marketing data and performance reporting, coordinating with analytics partners and translating numbers into clear narratives for leadership
  • Experience coordinating vendor relationships, contracts, and logistics across multiple partners simultaneously
  • Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent work experience

Preferred

  • You've worked as a right-hand operator to a senior marketing executive and know how to multiply their capacity, not just support it
  • You've built or improved systems (intake workflows, project templates, budget trackers, reporting dashboards) that the team actually adopted and relied on
  • You've coordinated vendors end-to-end: contracts, onboarding, deliverable tracking, and keeping everything compliant and on time
  • You've built executive-facing decks that synthesized work across multiple teams into a clear, compelling narrative
  • You understand enough about paid media, email, influencer, creative production, and retail to translate between those teams, even if you haven't run those channels yourself
  • You've thrived in a fast-moving, high-change environment where the roadmap shifts and execution still has to be excellent

Benefits

  • Medical, Dental, Vision
  • 401(k) Match
  • Flexible PTO
  • Earn a Mattress
  • Purple Swag
  • Amazing Purple Products
Purple logo

Purple

3.4 Glassdoor

Welcome to Purple — home of the one, the only, the Purple GridTM. Ranked #1 in Customer Satisfaction with bed in a box mattresses by J.D. Power, including best in both support and comfort! We’re a one-of-a-kind innovation brand that is on a mission to meaningfully improve lives by helping Every Body get the comfort they deserve and the support they need. Our premium comfort innovation products start in the bedroom and extend beyond to provide optimal comfort everywhere you go. With a variety of mattresses, bedding, bases, seat cushions, dog beds, and more, Purple is quickly becoming the iconic color of true comfort, true innovation, and truly feeling great.While most new mattress companies only focus on just a simpler mattress buying experience with the same foam mattresses, Purple is committed to simply making a better mattress (with the better buying experience, to boot!). The only mattress with the Purple GridTM, Purple is instantly soft where you want it and firm where you need it – all at once. It's the comfort you crave, the support your back needs. Plus, 1,500+ open airways help dissipate body heat rather than trapping it, so you don't sleep hot.It all started in 1989 when two engineer brothers, Tony and Terry Pearce, set out with a mission to invent technology and create local jobs that meaningfully improve the lives of everyone involved. Over the last 30+ years, the Brothers Pearce have revolutionized the comfort industry by innovating various No Pressure® cushioning materials used in everything from wheelchairs and critical care hospital beds to sporting goods and high-end mattresses. Then, in September of 2015, they successfully launched The No-Compromise Purple® Mattress on Kickstarter, and it's been uphill from there — continually inventing, improving, and creating ways to make the world a more comfortable place.

Founded in 2015
Lehi, Utah, USA
1.2K employees (115 in marketing)
52% recommend to a friend
52% CEO approval

Salaries

Posted range

$115K/yr – $135K/yr

Taken straight from the job posting.

See all Purple salaries

Marketing Team

Marketing Team Size
91 (7% of company)
Median Career Experience
15.5 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
8

Funding

Total Funding
$63M
Last Raise
$61M
Post IPO Equity, 3 years ago

Funding History

  • Feb 2023
    Post IPO Equity • $61M
  • Jan 2021
    Post IPO Equity
  • Oct 2016
    Equity Crowdfunding • $2M

Traffic Signals

Monthly Visitors
5.5M
Monthly Google Ads Budget
$1.3M
Traffic Source Mix
Search
44.2%
Direct
44.3%
Referral
5.5%
Social
2.5%
Paid
3.3%

Headcount Trend

Current headcount: ~1.2K

Recent News

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Sr. Manager, Marketing Operations

Purple · Lehi, UT · Unknown