Sr. Manager, Ecommerce & CRO

USA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end digital experience and conversion engine, shaping the customer journey, Shopify storefront roadmap, and CRO-driven optimization to lift CVR and LTV.

  • Own end-to-end digital experience and optimize the customer journey to convert casual browsers into loyal Gardencup customers.
  • Lead Shopify storefront roadmap and UI/UX excellence, guided by a rigorous A/B testing engine for CRO.
  • Own subscription retention enhancements within Recharge to improve retention loop and lifetime value.

Job Description

Responsibilities

  • act as the end-to-end product owner of our digital experience
  • You will be the conversion engineer responsible for creating a frictionless, high-converting customer journey designed to maximize CVR and LTV by turning casual browsers into lifelong Gardencuppers
  • leading the strategic roadmap for our Shopify storefront
  • driving UI/UX excellence
  • executing a rigorous A/B testing engine for Conversion Rate Optimization (CRO)
  • optimizing the subscription retention loop within Recharge

Requirements

  • 5+ years' DTC meal subscription experience
  • strong background in web project management
  • Shopify theme editing
  • Replo landing page design
  • Recharge administration
  • ecommerce analytics platforms like GA4 and Triple Whale
Gardencup logo

Gardencup

Gardencup makes clean eating so easy it's unavoidable with premium salads & bowls delivered right to your door, ready to eat, every week. Take the guesswork out of lunch and stock the fridge with a week's worth of truly effortless meals you can feel good about.Gardencup salads & bowls are-full-size, restaurant-quality meals made the with freshest, finest, whole-food ingredients-packed with fresh-diced produce, lean proteins, and clean dressings-perfectly portioned, macro-optimized, nutrient-dense-100% ready-to-eat, on demand: zero prep required, just take & shake-100% reusable/recyclable cups-delivered right to your home or office anywhere in the US-made-fresh to order & guaranteed fresh 5+ days after delivery-build your own custom pack @ gardencup.com and skip, edit, or cancel anytime

Founded in 2021
Dallas, Texas, USA
11 employees (3 in marketing)

Traffic Signals

Monthly Visitors
108.4K
Monthly Google Ads Budget
$1.3K
Traffic Source Mix
Search
25.9%
Direct
61.4%
Referral
3.7%
Social
7.5%
Paid
1.3%

Headcount Trend

Current headcount: ~11

Marketing Team

Marketing Team Size
3 (27% of company)
Median Career Experience
14.5 years
Median Tenure
2.5 years