Social Networking & Digital Media Specialist

Salt Lake City, UT (Unknown)

$15/hr – $21/hrMid LevelPart time

Posted 4 weeks ago

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Job Summary

Own the college’s social and digital media presence by turning event content and campus life into engaging channels and measurable audience actions.

  • Social media management: trend research, proactive/reactive content, and engagement reporting.
  • Content capture: photography, videography, event coverage, and post-event delivery.
  • Digital display and creative: design and maintain on-site displays and digital content across college channels.

Job Description

Responsibilities

  • The College of Pharmacy seeks a Social Networking and Digital Media Specialist to work as part of a multi-disciplinary team to develop and maintain the college’s online social networking and digital media accounts to help achieve marketing goals. The position will create content for social media outlets and other digital media distribution.
  • Event attendance (outside & during business hours) with content capture
  • PharmD White Coat ceremony, Graduation, banquets, research retreats, Pharmacy Day on Capitol Hill, Golf Tournament, pharmacy club events, Orientation, professional headshots for faculty/staff/students, etc.
  • Photography and videography capture, preparation, and delivery
  • Social media management including trend research and execution, proactive and reactive content creation, and engagement/audience reporting
  • Assist with designing, posting, and maintaining digital display board content around the college building
  • Creative design and resource for digital content

Requirements

  • EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor’s degree = 4 years of directly related work experience).
  • Social Networking & Digital Media Specialist, I: Requires a bachelor’s (or equivalency) + 2 years of directly related work experience or a master’s (or equivalency) degree.
  • Social Networking & Digital Media Specialist, II: Requires a bachelor’s (or equivalency) + 4 years or a master’s (or equivalency) + 2 years of directly related work experience.

Preferred

  • Experience with Adobe Creative Cloud (Lightroom, Photoshop, & Premiere Pro)
  • Experience with Canva software for design
  • DSLR / professional camera usage
  • Social media proficiency (top 3 platforms: TikTok, LinkedIn, & Instagram)
  • Lighting, microphone, and mobile capture equipment usage
University of Utah logo

University of Utah

The University of Utah, located in Salt Lake City in the foothills of the Wasatch Mountains, is the flagship institution of higher learning in Utah. Founded in 1850, it serves over 31,000 students from across the U.S. and the world. With over 72 major subjects at the undergraduate level and more than 90 major fields of study at the graduate level, including law and medicine, the university prepares students to live and compete in the global workplace. Known for its proximity to seven world-class ski resorts within 40 minutes of campus, the U encourages an active, holistic lifestyle, innovation and collaborative thinking to engage students, faculty and business leaders.The University of Utah became a member of the PAC-12 conference in July 2011.Technology and CommercializationThe University of Utah is tops in the country for creating start-up companies from university research, according to a ranking by the Association of University Technology Managers (AUTM). See http://unews.utah.edu/news_releases/u-of-utah-no-1-for-startups for more information.Forbes magazine’s recent ranking of the “Best States for Business” pointed to “an educated labor force” as a big reason Utah came in at number one. The U supplies many of the employees for companies that keep expanding their operations in Utah, such as Goldman Sachs, Adobe, Omniture, Oracle, Ebay and many others. http://pac12info.utah.edu/commercialization-of-innovation/HealthcareUniversity of Utah Health Care recently ranked first in the nation in a prestigious national study. The University Health System Consortium’s 2010 Quality and Accountability Study compared 98 of the nation’s top academic medical centers and ranked them based on core quality measures, patient safety indicators, mortality rates, re-admission rates, and patient satisfaction scores. See more about University of Utah Health Care at http://healthcare.utah.edu/index.php

Salt Lake City, Utah, USA
12K employees (464 in marketing)

Traffic Signals

Monthly Visitors
5.9M
Monthly Google Ads Budget
$579.4K
Traffic Source Mix
Search
45.6%
Direct
47.4%
Referral
5.6%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~12K

Marketing Team

Marketing Team Size
332 (3% of company)
Median Career Experience
12 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
12

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