Responsibilities

• Design and execute the Content Waterfall System, transforming long-form videos into multiple platform-native shorts, clips, and social posts
• Manage the organic content calendar and oversee the publishing schedule across all social channels
• Lead, mentor, and review work from a 5-person editing team, ensuring adherence to brand standards, deadlines, and quality benchmarks
• Conduct weekly review meetings with editors, providing feedback to enhance hook strength, pacing, storytelling, and overall content quality
• Collaborate with the marketing team and Josh Hudson to test and optimize thumbnails, titles, and content angles to improve click-through rates
• Track and analyze organic content performance metrics, generate weekly reports, and iterate strategies to maximize reach and engagement
• Develop and document SOPs and workflows to ensure content production is scalable, predictable, and consistent
• Identify high-performing content themes, hooks, and formats, feeding insights back to the paid advertising team for integrated campaigns
• Support the expansion into new channels such as LinkedIn, blogs, and podcasts, aligning content strategies accordingly
• Maintain brand consistency across all platforms, ensuring content aligns with brand guidelines and content pillars

Requirements

• Minimum 3 years of experience managing content production or editing teams in remote, asynchronous environments
• Proven expertise in reviewing video edits, providing constructive feedback on pacing, storytelling, and overall quality
• Hands-on experience with short-form content distribution on platforms such as Instagram Reels, YouTube Shorts, and TikTok
• Experience in designing and implementing Content Waterfall systems, SOPs, and repeatable workflows for content scaling
• Strong analytical skills with the ability to interpret platform metrics and optimize content strategies accordingly
• Exceptional communication skills, with a preference for direct, honest feedback and collaborative problem-solving
• Self-motivated and highly organized, capable of working independently without constant supervision
• Creative mindset with a balance of data-driven decision making and innovative content creation

Preferred

• Background in coaching, online education, or info-products is highly preferred

Benefits

• Work from anywhere with a fully remote setup, providing flexibility and work-life balance
• Flexible working hours to accommodate personal productivity peaks and lifestyle needs
• Access to ongoing training, professional development, and growth opportunities
• Opportunity to make a meaningful impact by contributing to a mission-driven organization that changes lives
• Collaborate directly with founders and leadership, influencing company growth and content strategy
• Competitive compensation of $5,000 USD per month, with potential performance bonuses based on leads, booked calls, and revenue contributions