Social Media Specialist, Part-time, Remote

Rome, GA (Remote)

Salary Not AvailableEntry LevelPart time

Posted 3 weeks ago

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Job Summary

Own the social content engine for a local nonprofit, turning program stories into steady cross-platform posts and monthly performance insights, while guarding brand standards and audience interactions.

  • Content Engine: Plan three posts per week per platform across Facebook, Instagram, and LinkedIn using approved Brandfolder assets and a monthly calendar.
  • Community & Brand Governance: Monitor comments and brief replies in brand voice, escalating sensitive issues to leadership.
  • Reporting & Brand Stewardship: Track monthly metrics and ensure alignment with brand standards across all posts.

Job Description

Responsibilities - Plan, create, and schedule organic content, including written posts and graphics drawn from our approved asset library, across Facebook, Instagram, and LinkedIn on an agreed monthly content calendar, at a baseline of about three posts per week per platform. - Monitor public comments across all three platforms and respond to routine comments in our brand voice, brief replies rather than extended conversation, escalating complaints, misinformation, or sensitive topics to United Way FPC leadership. - Direct messages are handled through automated redirects to 211 and chat. - Coordinate with our program directors to gather the stories, updates, and reports that serve as source material for content. - Track and deliver a monthly report on standard platform performance metrics. - Keep all content consistent with United Way Worldwide and United Way FPC brand standards, drawing on approved assets in Brandfolder. - Provide a brief written status check-in every two weeks. Requirements - Experience managing organic social media for an organization or brand across Facebook, Instagram, and LinkedIn. - Comfort with native platform analytics and a content scheduling tool. - Strong writing and sound judgment working within established brand standards. - Reliable, self-directed work habits suited to a remote, independent engagement. Nice_to_have - Nonprofit, civic, or mission-driven experience is a plus. - Work independently and would rather be trusted with outcomes than managed day to day. - Are building or maintaining a freelance practice and want a steady anchor client with a mission behind it. - Want meaningful, flexible work that fits around other clients, studies, or family commitments. - Care about this community and want your work to show up locally. benefits:[] compensation:["Compensation: $1,500 per month, paid monthly."] how_to_apply:[] about_company:["About United Way FPC United Way of Floyd, Polk & Chattooga County (United Way FPC) mobilizes our community's resources to help neighbors across Floyd, Polk & Chattooga County meet essential needs and build lasting stability. Our work includes 211, the free and confidential connection to local health and human services, alongside Advocacy, Community Engagement, and Community Mediation. We are looking for a part-time, contract Social Media Specialist to help us share that work across Facebook, Instagram, and LinkedIn.","United Way of Floyd, Polk & Chattooga County | 1304 N Broad St, Rome, GA 30161 | unitedfpc.org"] other:["Engagement: independent contractor (1099), part-time and non-exclusive, so you are free to serve other clients.","Location: fully remote.","Term: ongoing, on a month-to-month basis.","Onboarding: a brief brand orientation, covering United Way Worldwide and United Way FPC standards and our Brandfolder asset library, is provided up front, with ongoing asset access after."]}

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