Social Media Marketing Manager

USA (On-site)

$67K/yr – $87K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own social strategy and calendar management for a B2B brand, driving paid and organic reach across LinkedIn, Instagram, Facebook, X, and TikTok with cross-team collaboration and performance optimization.

  • Social Strategy Ownership: Develop and execute a comprehensive plan tied to brand goals and campaigns.
  • Content Operations: Maintain a master calendar, schedule posts, and ensure brand consistency.
  • Analytics and Collaboration: Monitor performance, optimize campaigns, and work with creatives, copywriters, and media teams.

Job Description

Responsibilities

  • Develop and implement a comprehensive social media strategy aligned with brand and marketing goals
  • Assess and evaluate social media calendars across business units to identify optimal content for master brand channels
  • Assist in the development and maintenance of a master social content calendar
  • Plan, create, and publish engaging content across platforms including LinkedIn, Instagram, Facebook, X, and TikTok
  • Manage day-to-day social media operations, including scheduling and content posting
  • Monitor social channels, respond to comments/messages, and foster audience engagement
  • Analyze performance metrics and optimize campaigns to improve reach, engagement, and conversions
  • Collaborate with creative teams, copywriters, and marketing stakeholders to produce high-quality content
  • Partner with internal teams to amplify campaigns, events, and key initiatives
  • Stay current on social media trends, emerging platforms, and best practices to keep content innovative and relevant

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field; equivalent experience considered
  • Minimum of 5 years of experience managing social media for a brand, preferably in a B2B or corporate environment
  • Proven experience developing and implementing successful social media strategies and campaigns
  • Strong understanding of social media platform algorithms, trends, and best practices
  • Experience with social media management and analytics tools such as Sprout Social, Hootsuite, or native platform insights
  • Basic knowledge of paid social advertising and campaign optimization techniques
  • Excellent writing, editing, and storytelling skills with the ability to craft engaging content

Preferred

    Benefits

    • Competitive base salary ranging from $67,000 to $87,100 USD, commensurate with experience and qualifications
    • Comprehensive health, dental, and vision insurance plans
    • Paid time off and holiday leave
    • Opportunities for professional development and continuous learning
    • Flexible work arrangements and a supportive work environment
    • Participation in incentive and performance-based bonuses (for applicable roles)
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    Sundayy

    Switch off. Slow down. Sundayy is the mindfulness based social network designed to be checked just once a week. Sundayy represents spending time away from feeds, thinking deeper about our days, and sharing what matters with the people who matter.

    Founded in 2020
    1 employees

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